Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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April 6, 2023

Programmatic Supply Chain in Context by David Bauckmann

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April 3, 2023

[Webinar Recording] Programmatic Premium Video: What You Need to Know Today

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March 31, 2023

IAB Spain’s The Guide On The Efficiency Of Data

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March 30, 2023

IAB Europe Explains Video Series

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March 22, 2023

Streaming TV’s New Era: How Ads Are Powering Streaming’s Future in the EU5 by Magnite

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March 21, 2023

Identity: Decoded A Guide to Navigate the Identity Discussion by Verve Group

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March 9, 2023

IAB Europe’s 2023 Brand Safety Poll

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March 8, 2023

IAB Europe Native Advertising One Sheet

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March 6, 2023

Infographic: Retail Media Advertising in Europe

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February 28, 2023

IAB Europe's Updated Guide to the Programmatic CTV Opportunity in Europe

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February 23, 2023

IAB Spain Release Digital Media Advertising Investment Research 2023

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February 16, 2023

[Webinar Recording] IAB Europe Industry Insider with PubMatic: The Evolution of Commerce Media in Europe

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February 10, 2023

[Webinar Recording] State of the Nation - Digital Advertising Outlook 2023 Part 2

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February 8, 2023

IAB Spain Release Their Digital Audio Research 2023

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February 2, 2023

State of Readiness - Sustainability in Digital Advertising Report

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February 1, 2023

Eskimi’s Case Study - Intrinsic In-Game Advertising Drives Success For Hot Wheels.

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January 26, 2023

PubMatic’s The Evolution of Commerce Media in Europe Report

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January 25, 2023

IAB Spain Release Their Top Digital Trends 2023 Report

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January 25, 2023

IAB Sweden Release - Gaming Best Practice Guide 2.0

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January 25, 2023

Tead’s Industry View on Attention Study

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January 12, 2023

Creative Intelligence unlocks performance for Corona UK across Facebook and YouTube

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January 5, 2023

Advertising in Economic Uncertainty - The Role of AVOD with Rakuten Advertising

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December 22, 2022

Programmatic Header Bidding in Context

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December 20, 2022

Privacy Sandbox: Personalised Ads APIs (Topics and FLEDGE)

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December 15, 2022

Privacy Sandbox: Attribution Reporting API & Personalised Ads APIs Deep Dive

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December 13, 2022

IAB Europe Industry Insider with Microsoft: The Retail Media Opportunity in Europe

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December 8, 2022

[Webinar Recording] State of the Nation – Digital Advertising Outlook 2023

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December 7, 2022

[Webinar Recording] TCF - CTV and Consent with Didomi and Consentmanager

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December 7, 2022

[Webinar Recording] TCF - CTV and Consent with Sibbo and Sourcepoint

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December 7, 2022

ID5 - The impact of cookie syncing on data leakage and energy consumption

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November 30, 2022

[Webinar Recording] The Post Third-Party Cookie Era: 2022 in Review & What to Expect for 2023

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November 29, 2022

Skai’s Quarterly Digital Trends Report Q3 2022

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November 25, 2022

DoubleVerify’s Guide to the Four Fundamental Shifts in Advertising and Media

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November 24, 2022

ID5’s third edition of their State of Digital Identity report

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November 16, 2022

IAB Europe In-Game Advertising One Sheet

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November 3, 2022

[Case Study] Lays with Eskimi and Anzu

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