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Index Exchange’s Strong Stance on MFA Publishers: A Commitment to Quality

Lauren Wakefield
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07/10/2024
In the world of digital advertising, Made-for-Advertising (MFA) sites have become a significant concern. These websites exist primarily to serve […]

The Retail Media Revolution: 2024 State of Play and Outlook in Europe

Lauren Wakefield
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03/10/2024
During this year’s DMEXCO conference in Cologne, IAB Europe’s Chief Economist, Dr. Daniel Knapp revealed the latest stats and facts […]

[Guest Member Blog Post] Why Demand is the Ultimate Currency in Digital Advertising

Amy Mazzola
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02/10/2024
In this week’s guest member blog post, we hear from Gil Sadeh, President of Kenshoo Skai who shares how publishers […]

A Q&A with IAB Europe’s Retail Media Committee - A Full Funnel Approach with Retail Media

Lauren Wakefield
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26/09/2024
Retail Media has become a powerful tool for brands looking for unique opportunities to reach and engage with consumers through […]

Call for Submissions: Pan-European Case Study Programme - Decarbonising the Supply Chain

Lauren Wakefield
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26/09/2024
We are excited to announce the launch of our Pan-European Case Study Programme - an initiative designed to highlight the […]

Strengthening Our Industry Committees: Welcoming Two New Team Members

Lauren Wakefield
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04/09/2024
We are thrilled to announce that IAB Europe is bolstering its support for industry committees with two key hires: Simon […]

DMEXCO 2024: Don’t Miss the Digital Marketing & Tech Industry’s Top Event!

Lauren Wakefield
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22/08/2024
Get ready for #DMEXCO24, which will once again see the digital industry’s big international players gathering in Cologne on September 18 and 19 […]

Content & Connections - IAB Europe at DMEXCO 2024

Lauren Wakefield
|
21/08/2024
As the countdown to DMEXCO 2024 begins, we're gearing up for an exciting lineup of sessions and opportunities to connect […]

Dive into Summer with IAB Europe’s Podcasts: Your Ultimate Listening Guide

Lauren Wakefield
|
01/08/2024
Summer is upon us! Whether you’re lounging by the beach, hitting the trails, or simply enjoying the longer days, it’s […]
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