Blog Archive
New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members
IAB Europe in partnership with IAB France are pleased to announce the launch of a …
New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members Read More »
Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform
On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …
Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform Read More »
IAB Europe’s Chief Economist Discusses The Impact of COVID-19 on Ad Expenditure and The Digital New Normal
As part of its Global Ad Trends series, WARC spoke to industry leaders for insight …
Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google
On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …
Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google Read More »
Annual IAB Europe Attitudes to Programmatic Survey is now open!
IAB Europe’s annual industry benchmark survey on the development of programmatic in Europe is now …
Annual IAB Europe Attitudes to Programmatic Survey is now open! Read More »
Member Guest Blog Post: Cookies and Chrome – putting the user first
Sharon Marshall, Director EMEA Partnerships Solutions – Data Trust at Google, spoke at the IAB …
Member Guest Blog Post: Cookies and Chrome – putting the user first Read More »
Transition Period for TCF v2.0 – Updated Timeline & New Deadline
As we approach the switch over from the Transparency & Consent Framework (TCF) v1.1 to …
Transition Period for TCF v2.0 – Updated Timeline & New Deadline Read More »
IAB Europe’s response to ISBA’s Programmatic Supply Chain Transparency Study
In response to the ISBA Programmatic Supply Chain Transparency study released in the UK today, …
IAB Europe’s response to ISBA’s Programmatic Supply Chain Transparency Study Read More »
Interact Online with Industry Leaders on 3rd June – Register for free!
Given the current circumstances regarding the COVID-19 pandemic, IAB Europe took the decision to postpone …
Interact Online with Industry Leaders on 3rd June – Register for free! Read More »
IAB Europe Releases ‘Guide to Brand Safety & Brand Suitability Definitions & Best Practices Across Europe’
INDUSTRY EXPERTS COLLABORATE FOR PAN-EUROPEAN DEFINITIONS 24th July 2020, Brussels, Belgium: IAB Europe, the leading …
IAB Europe Releases Full 2019 AdEx Benchmark Report
DETAILS ALL FACTORS CONTRIBUTING TO 12.3% ANNUAL GROWTH INCLUDES MARKET BREAKOUTS FOR SOCIAL AD SPEND …
IAB Europe Releases Full 2019 AdEx Benchmark Report Read More »
Marketing Professionals Urge Apple to Adopt Standards Promoting Interoperability and More Predictable User Privacy
Following Apple’s announcement that it has decided to maintain IDFA and extend its influence on …
IAB Europe releases annual Attitudes to Digital Video Advertising Report
Digital Video Key Channel for Brand Building and Driving Sales Addressable and Connected TV earmarked …
IAB Europe releases annual Attitudes to Digital Video Advertising Report Read More »
Xandr and IAB Europe Release Connected TV Insider Report
CTV ADVERTISING SHOWS PROMISE IN EUROPE London, June 18, 2020 – Xandr, AT&T’s advanced advertising …
Xandr and IAB Europe Release Connected TV Insider Report Read More »
IAB Europe Releases a Buyer’s Guide To Connected TV
AUTHORED BY INDUSTRY LEADERS FROM ACROSS EUROPE PROVIDES FIRST EUROPEAN-LEVEL DEFINITIONS FOR CONNECTED TV 17th …
IAB Europe Releases a Buyer’s Guide To Connected TV Read More »
IAB Europe’s Transparency & Consent Framework (TCF) Announces New Governance Board & Upcoming Elections
INTERESTED STAKEHOLDERS TO APPLY BY 19 JUNE 2020. Brussels, Belgium, 11 June 2020. IAB Europe …
Winners announced for Europe’s prestigious MIXX Awards and Research Awards 2020
We are delighted to announce the 2020 winners for our prestigious MIXX Awards Europe and …
Winners announced for Europe’s prestigious MIXX Awards and Research Awards 2020 Read More »
IAB Europe AdEx Benchmark 2019 Study reveals European Digital Advertising Market Exceeds €64bn in 2019
EUROPEAN DIGITAL ADVERTISING MARKET EXCEEDS €64BN IN 2019 MARKET FORECASTS FOR 2020 SHOW THAT DIGITAL …
