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News
IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations, and Best Practices …
IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe Read More »
Latest Research Shows EU Citizens Understand and Appreciate the Ad-Supported Internet
75% of Europeans surveyed would choose today’s experience of the internet over an internet without …
Latest Research Shows EU Citizens Understand and Appreciate the Ad-Supported Internet Read More »
Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the “IAB …
Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011 Read More »
Open Letter From IAB Poland On The Proposed Tax on Digital Advertising Revenues
IAB Europe would like to share the open letter that IAB Poland has sent to …
Open Letter From IAB Poland On The Proposed Tax on Digital Advertising Revenues Read More »
Press Statement – IAB Europe: ePrivacy Trilogues Offer Chance To Ensure Broadly Accessible Online Content & Services
10 February 2021, Brussels, Belgium — Today, the EU Member States agreed on a negotiating …
Blog
Member Guest Post with Admitad – More Than Fashion: How Paid Search and Affiliate Programmes Boost Textile Industries
In this week’s member-guest post, we hear from Igor Gubin, Region Manager Europe at Admitad Affiliate Network, …
IAB Europe’s Virtual CTV Event – H1 2021 Wrap-Up
On 29th April, IAB Europe hosted its first Virtual CTV Event of 2021. The event …
IAB Europe’s Virtual CTV Event – H1 2021 Wrap-Up Read More »
Member Guest Post with IAS – The Importance of Adapting Strategies for Quality Following a Transformative Year
UK media quality impacted amid turbulent times, according to the Media Quality Report H2 2020 …
Member Guest Post with Rakuten Advertising – Why ‘Moments’ Matter in Advertising Strategies
In this week’s member guest post, we hear from Edouard Lauwick, Senior Vice President, Southern …
Member Guest Post with Admitad – Choice to be Tracked: Balancing Between Big Data, GDPR and Privacy
In this week’s member-guest post, we hear from Igor Gubin, Region Manager Europe at Admitad …
IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!
Due to numerous requests for extra time, we are happy to announce that the deadline …
IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »