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IAB Europe Announces Re-Election of Chair and Vice-Chair of the Retail & Commerce Media Committee

Lauren Wakefield
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21/01/2026
Brussels, Belgium, 20th January, 2026 - IAB Europe is delighted to announce that Jason Wescott and Patricia Grundmann have been […]
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IAB Europe Releases Inaugural Attitudes to Digital Advertising Report, Revealing a Market in Transition

Lauren Wakefield
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15/01/2026
More than two-thirds of European digital advertising leaders expect investment or revenue to increase over the next 12 months Report […]
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IAB Europe Welcomes IAB Tech Lab’s Agentic Roadmap for Digital Advertising 

Lauren Wakefield
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09/01/2026
Brussels, Belgium, 9th January 2026 – IAB Europe welcomes the announcement by IAB Tech Lab of its Agentic Roadmap for […]
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IAB Europe Wins Appeal Against APD Decision on TCF Corrective Measures

Lauren Wakefield
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09/01/2026
Brussels, Belgium - 9th January 2026: IAB Europe welcomes the ruling of the Belgian Market Court (part of the Brussels […]
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New IAB Europe Report Reveals How Digital Advertising Shapes the Social Fabric of Today’s Media Ecosystem

Lauren Wakefield
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17/12/2025
17th December 2025, Brussels, Belgium - IAB Europe, the leading association for the digital advertising and marketing industry, has today […]
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Announcing the New Co-Working Group Leads of Our AI Working Group

Lauren Wakefield
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12/12/2025
Since launching our newly formed Advertising & Media Committee earlier this year, we have been focused on bringing together experts […]
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Blog

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The Great Debate: Retail Media 2026 — Reflections From Amy Mazzola, Marketing & Events Director, IAB Europe

Nicole Laleva
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27/04/2026
As I reflect on today’s event, The Great Debate: Retail Media 2026, I’m genuinely energised by the calibre of discussion, […]
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What’s Driving Programmatic Forward in 2026? A Q&A with the Chair of Our Advertising & Media Committee

Lauren Wakefield
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20/04/2026
Programmatic advertising is entering a new phase: one defined not just by growth, but by transformation. As new channels scale […]
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Causal Measurement Isn’t Optional Anymore: Highlights from Our Conversation with Instacart’s Michael Lin

Lauren Wakefield
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20/04/2026
Our Senior Director, Industry Development & Marketing, Marie-Clare Puffett shares highlights from her IAB Connected Commerce breakout session 'Measurement Deep […]
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Join the IAB Europe Team! Project Manager - Policy & Legal

Lauren Wakefield
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17/04/2026
About the Role IAB Europe is seeking a highly organised and proactive Project Manager to support its Policy and Legal […]
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Join Our Sustainability Standards Committee's #GreenByDesign Earth Day Challenge

Lauren Wakefield
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16/04/2026
With Earth Day just around the corner on 22nd April, it’s the perfect moment to take small, meaningful steps towards […]
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Reflections from New York: Commerce Media’s Inflection Point

Lauren Wakefield
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16/04/2026
Our Senior Director, Industry Development & Marketing, Marie-Clare Puffett, headed across the pond to New York this week for the […]
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