Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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February 12, 2025

[Watch on Demand] Advertising Horizons 2025

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February 10, 2025

Alliance Digitale: Structuring the Future of Retail Media

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January 23, 2025

New findings from Teads Explore UK Valentine’s Day Trends in 2025

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December 10, 2024

[Watch on Demand] IAB Europe's State of the Nation 

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December 3, 2024

IAB Europe and IAB In-Store Retail Media Definitions and Measurement Standards

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December 2, 2024

[Watch on Demand] IAB Europe's Programmatic Outcomes: All I want for the holidays is great outcomes!

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November 29, 2024

Nielsen’s H1 2024 Advertising Media Spend Report

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November 28, 2024

Pentaleap H2 2024 Sponsored Products Benchmarks Report

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November 27, 2024

Alliance Digitale White Paper: Programmatic Financial Reconciliation

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November 26, 2024

[Watch on Demand] Wrap-up of the International Knowledge Exchange

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November 21, 2024

IAB Europe’s Bitesize Guide to Connected TV (CTV)

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November 15, 2024

[Watch on Demand] That’s a Wrap! Event Highlights from Our H2 2024 Virtual Programmatic Day in Berlin

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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