Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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May 11, 2023

[Webinar Recording] IAB Europe’s Brand Advertising Spotlight: The In-Game Opportunity in Europe

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April 27, 2023

IAB Europe's Updated Guide to In-Gaming

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February 1, 2023

Eskimi’s Case Study - Intrinsic In-Game Advertising Drives Success For Hot Wheels.

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January 25, 2023

IAB Sweden Release - Gaming Best Practice Guide 2.0

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November 16, 2022

IAB Europe In-Game Advertising One Sheet

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November 3, 2022

[Case Study] Lays with Eskimi and Anzu

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July 13, 2022

ERBUD & Gameset – Successful Recruitment Campaign In Gaming - Webinar Recording

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November 26, 2021

An Introduction to In-Gaming Webinar Recording

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November 11, 2021

IAB Europe's Guide to In-Gaming

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

IAB Europe
Rond-Point Robert
Schuman 11
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Belgium
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