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IAB Europe’s AdEx Benchmark 2025 Report: European Digital Advertising Market Records 10.5% Growth to Reach €131 Billion

Lauren Wakefield
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07/07/2026
The twentieth edition of IAB Europe’s AdEx Benchmark Report reveals continued growth across Europe’s digital advertising market, with video-led formats […]
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Nectar360 First UK Retail Media Network to Achieve IAB Europe Retail Media Certification as Programme Momentum Builds Across Retail and Ad Tech

Lauren Wakefield
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01/07/2026
1st July, Brussels, Belgium - IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has announced that […]
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Entries Now Open for the 2026 MIXX Awards Europe

Lauren Wakefield
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09/06/2026
Celebrating the Digital Advertising Work Made to Belong and Built to Last 9th June 2026, Brussels, Belgium - IAB Europe […]
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Industry Coalition Calls for the Digital Omnibus to truly Deliver Simplification

Lauren Wakefield
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02/06/2026
Brussels, 2nd  June 2026 - A broad group of 46 companies from across the digital economy today published an open […]
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IAB Europe Supports Comparable Digital Advertising Emissions Data with New carbon.json Voluntary Disclosure Specification, Now Open for Public Comment

Lauren Wakefield
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20/05/2026
Brussels, Belgium, 20th May 2026 – IAB Europe has announced the opening of a public feedback period for carbon.json, a […]
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IAB Europe Tackles CTV Transparency and Measurement Consistency with New Framework, Now Open for Public Comment

Lauren Wakefield
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30/04/2026
Brussels, Belgium - 30th April, 2026 - IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, […]
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Blog

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What a Ticket to the MIXX Awards Europe Ceremony Actually Buys

Amy Mazzola
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21/09/2026
We announced our 2025 winners on 27th November at a virtual ceremony, and it did what it needed to do. […]
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Trust at Scale: What We Learned About Building a Responsible Creator Economy in Europe

Nicole Laleva
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17/09/2026
The creator economy continues to grow in reach, influence and investment, but with that growth comes a bigger question: how […]
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In-Store Retail Media Measurement Proposals Open for Public Comment

Lauren Wakefield
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17/09/2026
As Retail Media continues to grow, consistent and transparent measurement is increasingly important for building confidence across retailers, brands, agencies […]
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First Draft Travel Media Measurement Addendum Open for Public Comment 

Lauren Wakefield
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17/09/2026
As Commerce Media expands into new sectors, consistent measurement practices are essential to providing advertisers and media owners with greater […]
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Content & Connections - Meet the IAB Europe Team at DMEXCO 2026

Lauren Wakefield
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16/09/2026
With DMEXCO 2026 right around the corner, we're gearing up for an exciting lineup of sessions and opportunities to connect […]
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Retail Media Impact Summit Speaker Spotlight: Unlocking Non-Endemic Growth with MediaMarkt Benelux

Lauren Wakefield
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11/09/2026
Ahead of our Retail Media Impact Summit, taking place on 7th October in Amsterdam, we caught up with Lieke Buisman, […]
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