Blog Archive

IAB Europe Releases an Industry Guide to Contextual Advertising

Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …

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The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee

The European Connected TV (CTV) market has soared in recent years to become one of …

The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee Read More »

What’s in the Latest Cookie Guidance from Italy’s Garante?

This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …

What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »

Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV

In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …

Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »

Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!

According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …

Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »

Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!

So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …

Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees! Read More »

IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up

On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …

IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up Read More »

AdEx 2020 Report – Key Facts & Stats You Need to Know

IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …

AdEx 2020 Report – Key Facts & Stats You Need to Know Read More »

Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021

In this week’s member-guest post, we hear from Igor Gubin, Region Manager, Europe at Admitad Affiliate …

Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021 Read More »

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TCF Workshop Webinars – Switch Over from TCF v1.0 to TCF v2.0 Support

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …

TCF Workshop Webinars – Switch Over from TCF v1.0 to TCF v2.0 Support Read More »

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ad:tech London – 25-26 September

IAB Europe will be hosting a panel at this year’s ad:tech event in London, we …

ad:tech London – 25-26 September Read More »

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Meet IAB Europe at DMEXCO

The IAB Europe team will be at DMEXCO in Cologne, on the 11-12 September. Don’t …

Meet IAB Europe at DMEXCO Read More »

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IAB Europe Economic Trends Forum – 18th September – Listen Up! Digital Audio Advertising Status Quo & Outlook

The Economic Trends forum offers market analysis and industry insights for our corporate members and …

IAB Europe Economic Trends Forum – 18th September – Listen Up! Digital Audio Advertising Status Quo & Outlook Read More »

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IAB Europe GDPR Panel at DMEXCO – 12th September at 10.15 – Debate Stage

GDPR one year on and the IAB Europe Transparency and Consent Framework 2.0 Debate Stage, …

IAB Europe GDPR Panel at DMEXCO – 12th September at 10.15 – Debate Stage Read More »

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ATS London – Monday 9 September

ATS London is turning 10 this year and will return on Monday, September 9. Expect …

ATS London – Monday 9 September Read More »

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IAB Europe Programmatic Seminar at DMEXCO – Wednesday 11th September at 16.00 – Seminar room 7

Programmatic Trading Trends in Europe Seminar room 7 , hall 5.1- 11th September at 16.00-16.45 …

IAB Europe Programmatic Seminar at DMEXCO – Wednesday 11th September at 16.00 – Seminar room 7 Read More »

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IAB Europe Economic Trends Forum

IAB Europe is delighted to launch its new Economic Trends Forum. Led by Dr. Daniel Knapp, IAB Europe’s …

IAB Europe Economic Trends Forum Read More »

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Interact 2019 – Europe’s Must-Attend Digital Advertising & Marketing Conference! – Highlights

On the 4-5 June in Warsaw, Poland, IAB Europe hosted its 13th edition of Interact, …

Interact 2019 – Europe’s Must-Attend Digital Advertising & Marketing Conference! – Highlights Read More »

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IAB Europe Webinar: Blockchain Demystified – 16.00 CEST / 25 September

This webinar aims to build on the Blockchain Demystified white paper published in April and …

IAB Europe Webinar: Blockchain Demystified – 16.00 CEST / 25 September Read More »