Blog Archive
IAB Europe Releases an Industry Guide to Contextual Advertising
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …
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The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee
The European Connected TV (CTV) market has soared in recent years to become one of …
What’s in the Latest Cookie Guidance from Italy’s Garante?
This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …
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Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV
In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …
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Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!
According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »
Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!
So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up
On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …
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AdEx 2020 Report – Key Facts & Stats You Need to Know
IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …
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Majority of marketers want to spend more on programmatic audio
Xaxis, in association with IAB Europe, finds 60% of marketers believe there is an opportunity …
Majority of marketers want to spend more on programmatic audio Read More »
Member Press Release: Index Exchange Becomes First Company to Secure IAB UK Gold Standard 1.1 Certification
This article was originally published here. London, 13 May 2019 — Index Exchange today announced it has …
Member report: 2018 Turkey Ad Spend
This article was originally published here. According to IAB Turkey AdEx-TR 2018 Report digital ad …
AdTech Summit, on 30 November 2018 in Paris IAB France’s new major annual meeting, in partnership with IAB Tech Lab.
Turning Paris into the AdTech Capital of the World for a day! On November 30th, …
Artificial Intelligence is the next industrial revolution according to the digital advertising industry
Brussels and London, 11th July 2018 – In association with IAB Europe, Xaxis conducted a …
Press Release: Index Exchange Announces Executive Promotions to Support Rapid Revenue Growth
Team Establishes Two New Divisions, Opens Offices in Sydney and Dusseldorf, Promotes Variety of Senior …
Press Release: The Evolving Marketer
Global CMOs appreciating the rise in status but feeling the pressure in new study from …
Press release: IAB Turkey Releases 2017 Digital Ad Spend
IAB Turkey AdEx-TR 2017 Report reveals that Digital ad spend in Turkey reached TRY 2,163 …
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Press Release: Sublime Skinz launches innovative, high performing mobile ad formats that enhance user experience
Sublime Skinz expands mobile offering with the addition of two new premium ad formats, with …
