Blog Archive
TCF v2.0 Google Integration Issue: 2.1a
A common issue experienced by publishers working with Google as a vendor under TCF v2.0 …
Member Guest Blog Post by OneTrust – OTT App Compliance
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing …
Member Guest Blog Post by OneTrust – OTT App Compliance Read More »
New Post Third-Party Cookie Poll – Have Your Say!
The depletion of third-party cookies will bring about fundamental changes to our industry, creating new …
New Post Third-Party Cookie Poll – Have Your Say! Read More »
IAB Europe Policy Update – Memorandum of Understanding (MoU) on Online Advertising and IPR
Welcome to the new ‘Policy Update’ blog series from Greg Mroczkowski, Director, Public Policy at …
IAB Europe Stands in Solidarity with IAB Belarus
Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) …
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Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce …
Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio Read More »
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees!
This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From Guides to …
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees! Read More »
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report
Author: Chris Edwards, Director, Business Development EMEA, Rakuten Advertising AVOD is a free-to-view video-on-demand service …
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report Read More »
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 will be depleted and …
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go! Read More »
Majority of marketers want to spend more on programmatic audio
Xaxis, in association with IAB Europe, finds 60% of marketers believe there is an opportunity …
Majority of marketers want to spend more on programmatic audio Read More »
Member Press Release: Index Exchange Becomes First Company to Secure IAB UK Gold Standard 1.1 Certification
This article was originally published here. London, 13 May 2019 — Index Exchange today announced it has …
Member report: 2018 Turkey Ad Spend
This article was originally published here. According to IAB Turkey AdEx-TR 2018 Report digital ad …
AdTech Summit, on 30 November 2018 in Paris IAB France’s new major annual meeting, in partnership with IAB Tech Lab.
Turning Paris into the AdTech Capital of the World for a day! On November 30th, …
Artificial Intelligence is the next industrial revolution according to the digital advertising industry
Brussels and London, 11th July 2018 – In association with IAB Europe, Xaxis conducted a …
Press Release: Index Exchange Announces Executive Promotions to Support Rapid Revenue Growth
Team Establishes Two New Divisions, Opens Offices in Sydney and Dusseldorf, Promotes Variety of Senior …
Press Release: The Evolving Marketer
Global CMOs appreciating the rise in status but feeling the pressure in new study from …
Press release: IAB Turkey Releases 2017 Digital Ad Spend
IAB Turkey AdEx-TR 2017 Report reveals that Digital ad spend in Turkey reached TRY 2,163 …
Press release: IAB Turkey Releases 2017 Digital Ad Spend Read More »
Press Release: Sublime Skinz launches innovative, high performing mobile ad formats that enhance user experience
Sublime Skinz expands mobile offering with the addition of two new premium ad formats, with …
