Blog Archive
The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee
The European Connected TV (CTV) market has soared in recent years to become one of …
What’s in the Latest Cookie Guidance from Italy’s Garante?
This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …
What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV
In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!
According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »
Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!
So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up
On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up Read More »
AdEx 2020 Report – Key Facts & Stats You Need to Know
IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …
AdEx 2020 Report – Key Facts & Stats You Need to Know Read More »
Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021
In this week’s member-guest post, we hear from Igor Gubin, Region Manager, Europe at Admitad Affiliate …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like?
This week’s member guest post is written by Tead’s Global Creative VP, Bertrand “Coca” Cocallemen. …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like? Read More »
TCF v2.0 Workshop 9: If You Don’t Ask, You Don’t Get. Q&A for CMPs
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 9: If You Don’t Ask, You Don’t Get. Q&A for CMPs Read More »
TCF v2.0 Workshop 7: Vamp up your validation. An Introduction To The CMP TCF v2.0 Validator Tool
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 6: Getting it right! (Part 2) The Do’s and Don’ts For a Vendor – Technical Implementation
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 5: Getting it right! (Part 1) . The Do’s and Don’ts of a CMP – Technical implementation
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 4: Resource Overview Overload
Technical Resources – Where to Go for More Detailed Technical Resources. IAB Europe, in partnership …
TCF v2.0 Support Materials & Marketing Collateral
To support the launch of TCF v2.0, we have prepared marketing materials and collaterals to …
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IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers
IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …
IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers Read More »
IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors
IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …
IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors Read More »
INTRODUCING FOR PUBLIC COMMENT: TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0
IAB Europe launched its Transparency and Consent Framework (TCF), on the 25th April 2018, to …
INTRODUCING FOR PUBLIC COMMENT: TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0 Read More »
Draft for public comment of Transparency & Consent Framework Policies
This is the draft version for public comment of the Policies for Version 2.0 of …
Draft for public comment of Transparency & Consent Framework Policies Read More »