Blog Archive
DSA: The State of Play Ahead of the EP Plenary Vote
The Digital Services Act (DSA) is poised to shape Europe’s digital future for decades to …
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The Four Pillars of the Future Advertising Ecosystem
We are jumping into the new year with a wonderful new guest blog post from …
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Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List
After a relaxing Christmas break, it’s time to consider what the new year has to …
Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List Read More »
Will There Be Retail-Santa This Year?
In this week’s member blog post, Igor Gubin, Region Manager Europe at Admitad, discusses the …
That’s a Wrap! IAB Europe 2021 Highlights
The always delightful Christmas celebrations are upon us and a new year is fast approaching. …
Member Guest Post with The Trade Desk – Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side
In this week’s member blog post, we hear from Philippa Snare, SVP EMEA at The …
The True Value of Digital Advertising Has Come into Sharp Relief
In this blog post, as featured in the EU Observer, IAB Europe’s Director, Public Policy, …
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IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available
One of the key objectives of IAB Europe and the National IABs is to build …
IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available Read More »
Help Us Uncover the State of Online Video with PubMatic
IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their …
Help Us Uncover the State of Online Video with PubMatic Read More »
IAB Europe Report: AdEx Benchmark 2018
AdEx Benchmark is the definitive guide to the state of the European digital advertising market. …
Xaxis and IAB Europe Programmatic Audio Advertising Report
The Xaxis (in association with IAB Europe) Programmatic Audio Advertising Report highlights that the future …
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AdEx Benchmark 2018 study
IAB Europe revealed the AdEx Benchmark 2018 study results at its annual Interact conference today …
IAB Europe Report: Attitudes to Digital Video Advertising
Now in its third year, the 2018 Attitudes to Digital Video Advertising report highlights that …
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IAB Europe Webinar Recording: GDPR One Year On. Lessons Learned.
In this webinar, IAB Europe’s Education and Training Committee member iubenda lead a discussion on …
IAB Europe Webinar Recording: GDPR One Year On. Lessons Learned. Read More »
IAB Europe White Paper: Blockchain Demystified
Tapping the expertise of leaders in the industry from a wide range of organisations, …
Event recording: IAB Europe Virtual Programmatic Day H2 2018
The Virtual Programmatic Day H2 2018 brought together industry experts and thought-leaders to explore the …
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IAB Europe Webinar Recording: Digital Transformation – the what, the why, the how
This webinar aimed to answer three vital questions tied to digital transformation: what it is, …
IAB Europe Webinar Recording: Digital Transformation – the what, the why, the how Read More »
IAB Europe GIG: Working Paper on Data Subject Requests
Traditionally, the digital marketing industry collects and uses Pseudonymous Data for its services. Often, these …
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IAB Europe GIG: Working Paper on Controller – Processor Criteria
This working paper on controller and processor definitions has been prepared by the members of …
IAB Europe GIG: Working Paper on Controller – Processor Criteria Read More »