Blog Archive

Member Guest Post with IAS – The Easing of Lockdown Restrictions Presents an Opportunity for Advertisers to Target Audiences

In this week’s member-guest post, we spoke with Nick Morely, EMEA Managing Director at IAS …

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Want To Join The IAB Europe Team? New Position – Marketing and Industry Programmes Coordinator

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its …

Want To Join The IAB Europe Team? New Position – Marketing and Industry Programmes Coordinator Read More »

Do You Have An Attitude Towards Programmatic Advertising? Have Your Say by Friday!

According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …

Do You Have An Attitude Towards Programmatic Advertising? Have Your Say by Friday! Read More »

IAB Europe Releases an Industry Guide to Contextual Advertising

Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …

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The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee

The European Connected TV (CTV) market has soared in recent years to become one of …

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What’s in the Latest Cookie Guidance from Italy’s Garante?

This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …

What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »

Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV

In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …

Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »

Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!

According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …

Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »

Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!

So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …

Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees! Read More »

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