Blog Archive
TCF v2.0 Google Integration Issue: 2.1a
A common issue experienced by publishers working with Google as a vendor under TCF v2.0 …
Member Guest Blog Post by OneTrust – OTT App Compliance
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing …
Member Guest Blog Post by OneTrust – OTT App Compliance Read More »
New Post Third-Party Cookie Poll – Have Your Say!
The depletion of third-party cookies will bring about fundamental changes to our industry, creating new …
New Post Third-Party Cookie Poll – Have Your Say! Read More »
IAB Europe Policy Update – Memorandum of Understanding (MoU) on Online Advertising and IPR
Welcome to the new ‘Policy Update’ blog series from Greg Mroczkowski, Director, Public Policy at …
IAB Europe Stands in Solidarity with IAB Belarus
Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) …
IAB Europe Stands in Solidarity with IAB Belarus Read More »
Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce …
Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio Read More »
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees!
This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From Guides to …
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees! Read More »
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report
Author: Chris Edwards, Director, Business Development EMEA, Rakuten Advertising AVOD is a free-to-view video-on-demand service …
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report Read More »
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 will be depleted and …
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go! Read More »
IAB Europe Report: AdEx Benchmark 2018
AdEx Benchmark is the definitive guide to the state of the European digital advertising market. …
In the works: the IAB Europe Digital Transformation Playbook – get involved!
When I wrote about digital transformation last year I prefaced that blog by admitting that …
In the works: the IAB Europe Digital Transformation Playbook – get involved! Read More »
Xaxis and IAB Europe Programmatic Audio Advertising Report
The Xaxis (in association with IAB Europe) Programmatic Audio Advertising Report highlights that the future …
Xaxis and IAB Europe Programmatic Audio Advertising Report Read More »
The digital skill gap: why it matters and how you can get involved in addressing it
There are over 4 billion Internet users in the world[1]. That is higher than the …
The digital skill gap: why it matters and how you can get involved in addressing it Read More »
Ionuț Radu Munteanu – IAB Romania Recommended
A perpetual student of the human mind, passionate marketer, full-time entrepreneur, that’s Ionuț R. Munteanu. …
Demystifying blockchain: present and future
The fact that the technology underpinning most of digital advertising evolves at breakneck speed is …
AdEx Benchmark 2018 study
IAB Europe revealed the AdEx Benchmark 2018 study results at its annual Interact conference today …
IAB Europe Webinar: Blockchain Demystified – 16.00 CEST / 25 September
This webinar aims to build on the Blockchain Demystified white paper published in April and …
IAB Europe Webinar: Blockchain Demystified – 16.00 CEST / 25 September Read More »
IAB Europe Survey: Human Capital in the Digital Environment
Developed under the guidance of the IAB Europe Education & Training Committee in concert with …
IAB Europe Survey: Human Capital in the Digital Environment Read More »
