Interactive Advertising Bureau

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Why Brands and Agencies Should Have Their Say on the Future of Retail & Commerce Media

Lauren Wakefield
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15/06/2026
Retail and Commerce Media continues to be one of the fastest-growing areas of digital advertising, but as investment accelerates, so […]

My First Time at ShopTalk Barcelona: What Retail’s Future Really Looks Like

Lauren Wakefield
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05/06/2026
Our Senior Director, Industry Development & Marketing, Marie-Clare Puffett, shares her insights on the ground, from her time at ShopTalk […]

Why I Keep Coming Back to the Question of Retail Media Education

Lauren Wakefield
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05/06/2026
In this blog post, our Senior Director, Industry Development & Marketing, Marie-Clare Puffett, who leads our Retail & Commerce Media […]

Why Sustainability Skills Are Essential in Digital Advertising

Lauren Wakefield
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03/06/2026
In this blog, our Data & Innovation Strategist, Dimitris Beis, shares his thoughts on why sustainability skills are becoming business-critical […]

Share Your Views on Investment, AI & Retail Media Growth in our Latest Attitudes to Retail Media Survey

Lauren Wakefield
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27/05/2026
As Retail and Commerce Media investment continues to accelerate, the conversations happening across the industry are becoming more nuanced. Beyond […]

Tickets Now On Sale: Why the Retail Media Impact Summit 2026 Is the Must-Attend Event for Europe’s Retail & Commerce Media Industry

Lauren Wakefield
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21/05/2026
Retail Media is no longer the industry’s newest growth story. It is now one of the most important forces shaping […]

Exploring Europe’s Developing Digital Advertising Landscape With Three New Interactive Industry Maps 

Nicole Laleva
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20/05/2026
From the continued rise of Retail Media and Connected TV (CTV) to the industry-wide shift towards addressable solutions, Europe’s digital […]

Why CTV Measurement Transparency Matters More Than Ever

Lauren Wakefield
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18/05/2026
Our Senior Director of Industry Development & Marketing, Marie-Clare Puffett, shares why measurement and transparency in CTV are so important […]

Bringing Retail Media Learning In-House: Bespoke Training with bol 

Lauren Wakefield
|
14/05/2026
Earlier this month, we were delighted to deliver a bespoke Retail Media training session for around 70 participants at bol’s […]
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