Blog Archive
TCF v2.0 Google Integration Issue: 2.1a
A common issue experienced by publishers working with Google as a vendor under TCF v2.0 …
Member Guest Blog Post by OneTrust – OTT App Compliance
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing …
Member Guest Blog Post by OneTrust – OTT App Compliance Read More »
New Post Third-Party Cookie Poll – Have Your Say!
The depletion of third-party cookies will bring about fundamental changes to our industry, creating new …
New Post Third-Party Cookie Poll – Have Your Say! Read More »
IAB Europe Policy Update – Memorandum of Understanding (MoU) on Online Advertising and IPR
Welcome to the new ‘Policy Update’ blog series from Greg Mroczkowski, Director, Public Policy at …
IAB Europe Stands in Solidarity with IAB Belarus
Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) …
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Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce …
Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio Read More »
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees!
This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From Guides to …
Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees! Read More »
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report
Author: Chris Edwards, Director, Business Development EMEA, Rakuten Advertising AVOD is a free-to-view video-on-demand service …
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report Read More »
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 will be depleted and …
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go! Read More »
IAB Europe Support & Guidance For The Industry During COVID-19
The digital advertising and marketing industry is by definition ever-evolving. The rise of programmatic, the …
IAB Europe Support & Guidance For The Industry During COVID-19 Read More »
IAB Europe’s Chief Economist Talks to ExchangeWire About The Impact of COVID-19
In the first of a series covering the effect of the ongoing outbreak of the …
IAB Europe’s Chief Economist Talks to ExchangeWire About The Impact of COVID-19 Read More »
An Update on IAB Europe’s Flagship Event Interact
Given the current circumstances regarding the COVID-19 pandemic, IAB Europe has taken the decision to …
An Update on IAB Europe’s Flagship Event Interact Read More »
Driving transparency across the digital advertising supply chain
If the digital advertising industry is to increase investment from the buy-side and to continue …
Driving transparency across the digital advertising supply chain Read More »
Time’s running out for vendors to register under TCF 2.0
On 31st March the first iteration of IAB Europe’s Transparency & Consent Framework (TCF) will …
Time’s running out for vendors to register under TCF 2.0 Read More »
Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group
IAB Europe is delighted to share the press release from Sirdata announcing the appointment of …
Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group Read More »
IAB Europe 2020 Awards are now open!
Entries for the MIXX Awards Europe and IAB Europe Research Awards are now open. DEADLINE …
Coalition for Better Ads Announces Better Ads Standard for Short-Form Video to Improve Consumer Experience Online
The Coalition for Better Ads has announced the Better Ads Standard for Short-Form Video. IAB …
IAB Europe is producing a Post-Cookie World Navigator
Following the recent Google announcement regarding its support for third party cookies, IAB Europe with …
IAB Europe is producing a Post-Cookie World Navigator Read More »
Want to Speak at Interact 2020? Call for Papers Now Open!
Speak at IAB Europe’s Flagship Event Interact Interact is IAB Europe’s flagship annual conference and …
Want to Speak at Interact 2020? Call for Papers Now Open! Read More »