Blog Archive

Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees!

This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From producing guides …

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GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR

IAB Europe works to provide analysis and guidance on the interpretation and application of EU …

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IAB Europe Virtual Programmatic Day H2 2020 Wrap-Up

IAB Europe’s second VPD of 2020 took place on the 19th of November and what …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Keynote – Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – Programmatic Advertising Beyond Third-Party Cookies Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – Delivering Powerful Creatives with Programmatic Advertising Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Refutes Criticisms Of The Transparency and Consent Framework

IAB Europe Refutes Criticisms Of The Transparency and Consent Framework

Last week, some media reports suggested that the system used by hundreds of thousands of …

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IAB Europe Support & Guidance For The Industry During COVID-19

IAB Europe Support & Guidance For The Industry During COVID-19

The digital advertising and marketing industry is by definition ever-evolving. The rise of programmatic, the …

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IAB Europe’s Chief Economist Talks to ExchangeWire About The Impact of COVID-19

IAB Europe’s Chief Economist Talks to ExchangeWire About The Impact of COVID-19

In the first of a series covering the effect of the ongoing outbreak of the …

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An Update on IAB Europe’s Flagship Event Interact

An Update on IAB Europe’s Flagship Event Interact

Given the current circumstances regarding the COVID-19 pandemic, IAB Europe has taken the decision to …

An Update on IAB Europe’s Flagship Event Interact Read More »

Driving transparency across the digital advertising supply chain

Driving transparency across the digital advertising supply chain

If the digital advertising industry is to increase investment from the buy-side and to continue …

Driving transparency across the digital advertising supply chain Read More »

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Time’s running out for vendors to register under TCF 2.0

On 31st March the first iteration of IAB Europe’s Transparency & Consent Framework (TCF) will …

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Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group

Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group

IAB Europe is delighted to share the press release from Sirdata announcing the appointment of …

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IAB Europe 2020 Awards are now open!

Entries for the MIXX Awards Europe and IAB Europe Research Awards are now open. DEADLINE …

IAB Europe 2020 Awards are now open! Read More »

Coalition for Better Ads Announces Better Ads Standard for Short-Form Video to Improve Consumer Experience Online

Coalition for Better Ads Announces Better Ads Standard for Short-Form Video to Improve Consumer Experience Online

The Coalition for Better Ads has announced the Better Ads Standard for Short-Form Video. IAB …

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IAB Europe is producing a Post-Cookie World Navigator

IAB Europe is producing a Post-Cookie World Navigator

Following the recent Google announcement regarding its support for third party cookies, IAB Europe with …

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