Blog Archive
Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees!
This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From producing guides …
GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR
IAB Europe works to provide analysis and guidance on the interpretation and application of EU …
GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR Read More »
IAB Europe Virtual Programmatic Day H2 2020 Wrap-Up
IAB Europe’s second VPD of 2020 took place on the 19th of November and what …
IAB Europe Virtual Programmatic Day H2 2020 Wrap-Up Read More »
IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Keynote – Wrap-Up
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …
IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Wrap-Up
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …
IAB Europe Virtual Programmatic Day H2 2020 – Programmatic Advertising Beyond Third-Party Cookies Wrap-Up
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …
IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …
IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up Read More »
IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …
IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up Read More »
A global first on Tumblr
All Nippon Airways (ANA), one of Japan’s largest airlines, wanted to increase brand awareness and …
‘Women Who Made Me’
NatWest wanted to help tackle gender inequality within business and become the go-to bank for …
How Omnicom Media Group UK reduces brand risk and media waste for advertisers
Ensuring brand safety for clients has introduced new challenges for the industry around delivery and …
How Omnicom Media Group UK reduces brand risk and media waste for advertisers Read More »
MIXX Awards Europe Winners 2019 – Dare To Sponsor (LDV United)
LDV United Dare To Sponsor Awards: Grand Prix; Integrated Advertising (Gold) and Social Media (Silver) …
MIXX Awards Europe Winners 2019 – Dare To Sponsor (LDV United) Read More »
MIXX Awards Europe Winners 2019 – Axe Starladder 2018 (Initiative)
Initiative Axe Starladder 2018 Awards: Native Advertising (Bronze) Campaign summary This project was aimed to …
MIXX Awards Europe Winners 2019 – Axe Starladder 2018 (Initiative) Read More »
IAB Europe Research Awards 2019 – AdReaction: Getting Gender Right (Kantar)
AdReaction: Getting Gender Right Kantar Awards: Consumer Attitudes and Behaviour (Winner) AdReaction: Getting Gender Right, …
IAB Europe Research Awards 2019 – AdReaction: Getting Gender Right (Kantar) Read More »
MIXX Awards Europe Winners 2019 – Red Line (Mindshare)
Mindshare Red Line Awards: Virtual and Augmented Reality (Gold) and Brand Advertising Campaign (Bronze) Campaign …
MIXX Awards Europe Winners 2019 – Red Line (Mindshare) Read More »
MIXX Awards Europe Winners 2019 – BMW 4 Series Addressable TV (Borusan Otomotiv – BMW)
Borusan Otomotiv – BMW BMW 4 Series Addressable TV Awards: Programmatic Advertising (Silver) Campaign summary …
MIXX Awards Europe Winners 2019 – BMW 4 Series Addressable TV (Borusan Otomotiv – BMW) Read More »
IAB Europe Research Awards 2019 – Emotional response to ads on different platforms (Annalect)
Emotional response to ads on different platforms Annalect Awards: Consumer Attitudes and Behaviour (Highly Commended) …
