IAB Europe Launches new Retailer Only Council to Advance its work on Retail Media …
Blog Archive
Guest Member Blog Post with IMPACT+ – How to Reduce the Carbon Impact of Your Digital Advertising
According to the World Meteorological Organisation (WMO), the last 8 years have been the …
Guest Member Blog Post with Coinis – Unlocking The Power of Affiliate Marketing for Businesses & Individuals
In this week’s member guest blog post we hear from Tamara Jelic, Head of …
Guest Member Blog Post with Freewheel – Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean?
In this week’s member guest blog post, we hear from Emmanuel Josserand, Senior Director, …
DMEXCO 2023 – The Highlight Event of Digital Marketing
On September 20 & 21, 2023, DMEXCO will be opening its doors to leading …
DMEXCO 2023 – The Highlight Event of Digital Marketing Read More »
Back to School: 101 Industry Guidance to Prep You For the New Season
As summer vacations draw to a close and we gear up for an exciting new …
Back to School: 101 Industry Guidance to Prep You For the New Season Read More »
IAB Europe Welcomes New Retailers to its Retail Media Working Group
IAB Europe is pleased to welcome three new retailer members to its Retail Media …
IAB Europe Welcomes New Retailers to its Retail Media Working Group Read More »
IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google
Join us for a special two part webinar series dedicated to Google Privacy Sandbox …
IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google Read More »
IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers
IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …
IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers Read More »
IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors
IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …
IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors Read More »
INTRODUCING FOR PUBLIC COMMENT: TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0
IAB Europe launched its Transparency and Consent Framework (TCF), on the 25th April 2018, to …
INTRODUCING FOR PUBLIC COMMENT: TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0 Read More »
Draft for public comment of Transparency & Consent Framework Policies
This is the draft version for public comment of the Policies for Version 2.0 of …
Draft for public comment of Transparency & Consent Framework Policies Read More »
PRESS RELEASE: IAB Europe Launches Public Comment for its GDPR Transparency & Consent Framework Version 2.0
New Technical Specifications from IAB Tech Lab Released Alongside New Policies 25th April 2019, Brussels: …
IAB Europe Webinar Recording: The IAB Europe Transparency & Consent Framework – A complete overview
The IAB Europe Transparency & Consent Framework is an open-source, not-for-profit industry standard that helps all parties …
IAB Europe GIG: Working Paper on Controller – Processor Criteria
This working paper on controller and processor definitions has been prepared by the members of …
IAB Europe GIG: Working Paper on Controller – Processor Criteria Read More »
Our video investigation of ePrivacy realities across Europe
Since the announcement of the European Commission’s ePrivacy Regulation proposal, IAB Europe has been working …
Our video investigation of ePrivacy realities across Europe Read More »
Publishers are still in control of their product and business models
GDPR does not prevent take-it-or-leave-it choices for data-driven advertising-funded services. The GDPR quite meaningfully changes …
Publishers are still in control of their product and business models Read More »
GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and the IAB Europe Transparency and Consent Framework
Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display …