Blog Archive

Member Guest Blog Post: Adform, Sanoma and partners test Programmatic Buying based on First-Party Data

Adform, Dagmar, IPG Media Brands and Sanoma have developed a Proof of Concept and are …

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Member Guest Blog Post: Responsible Marketing with First-Party Data

Mark Howe, Managing Director, EMEA, Agencies & Industry Relations, Google As I discussed at IAB …

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IAB Bulgaria MIXX Awards 2020 Winners

On the 30th of June, IAB Bulgaria awarded the best digital campaigns in Bulgaria in …

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Dispelling some myths about the Transparency and Consent Framework v2.0

The Transparency and Consent Framework (TCF) was created to help companies that serve, measure and …

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5 Things We Learnt From The Great Digital Debate Webinar

5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and …

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IAB Europe Comments On The Ruling Of The French Conseil d’Etat

IAB Europe has taken note of last week’s decision by the Conseil d’État, France’s highest …

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Protected: Guest Blog Post – Where Facebook Stands

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What the IAB Europe TCF V2.0 means for you: Q&A with Ogury

Author: Sarah Jones – Global Director of Product Marketing at Ogury For any organization managing …

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Interact Online – Event Highlights

Thanks so much to the 936 people who joined us live yesterday for Interact Online! …

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IAB Bulgaria MIXX Awards 2020 Winners

IAB Bulgaria MIXX Awards 2020 Winners

On the 30th of June, IAB Bulgaria awarded the best digital campaigns in Bulgaria in …

IAB Bulgaria MIXX Awards 2020 Winners Read More »

What the IAB Europe TCF V2.0 means for you: Q&A with Ogury

What the IAB Europe TCF V2.0 means for you: Q&A with Ogury

Author: Sarah Jones – Global Director of Product Marketing at Ogury For any organization managing …

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Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google

Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google

On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …

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IAB Europe Member Google Offers Support for Publishers During COVID-19

IAB Europe Member Google Offers Support for Publishers During COVID-19

In our recent blog post, IAB Europe wrote about the need to support European Journalism …

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Interact Online – First Speaker Lineup Announced with Free Registration To Attend

Interact Online – First Speaker Lineup Announced with Free Registration To Attend

IAB Europe’s Flagship Event Interact is going virtual… Given the current circumstances regarding the COVID-19 …

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IAB Europe Underlines Positive Industry Uptake for The Transparency & Consent Framework (TCF) v2.0

IAB Europe Underlines Positive Industry Uptake for The Transparency & Consent Framework (TCF) v2.0

CONFIRMS OVER 360 VENDORS NOW SUPPORT THE UPDATED FRAMEWORK INDUSTRY ON-TRACK FOR SWITCHOVER DEADLINE 2nd …

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IAB Europe upcoming events calendar

Supply Chain Transparency Guide Webinar – 26th March If the digital advertising industry is to …

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TCF v2.0 Switchover Q&A

The Transparency & Consent (TCF) v2.0 is the product of 12 months of reflection begun …

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Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group

Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group

IAB Europe is delighted to share the press release from Sirdata announcing the appointment of …

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IAB Europe Economic Trends Forum recording & infographic – Connected TV Advertising

Our Chief Economist, Dr. Daniel Knapp, provided a deep dive into Connected TV advertising across …

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