Blog Archive

IAB Europe Launches New Retailer Only Council

  IAB Europe Launches new Retailer Only Council to Advance its work on Retail Media …

IAB Europe Launches New Retailer Only Council Read More »

Guest Member Blog Post with IMPACT+ – How to Reduce the Carbon Impact of Your Digital Advertising

  According to the World Meteorological Organisation (WMO), the last 8 years have been the …

Guest Member Blog Post with IMPACT+ – How to Reduce the Carbon Impact of Your Digital Advertising Read More »

Guest Member Blog Post with Coinis – Unlocking The Power of Affiliate Marketing for Businesses & Individuals

  In this week’s member guest blog post we hear from Tamara Jelic, Head of …

Guest Member Blog Post with Coinis – Unlocking The Power of Affiliate Marketing for Businesses & Individuals Read More »

Guest Member Blog Post with Freewheel – Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean?

  In this week’s member guest blog post, we hear from Emmanuel Josserand, Senior Director, …

Guest Member Blog Post with Freewheel – Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean? Read More »

DMEXCO 2023 – The Highlight Event of Digital Marketing

  On September 20 & 21, 2023, DMEXCO will be opening its doors to leading …

DMEXCO 2023 – The Highlight Event of Digital Marketing Read More »

Back to School: 101 Industry Guidance to Prep You For the New Season

As summer vacations draw to a close and we gear up for an exciting new …

Back to School: 101 Industry Guidance to Prep You For the New Season Read More »

IAB Europe Welcomes New Retailers to its Retail Media Working Group

  IAB Europe is pleased to welcome three new retailer members to its Retail Media …

IAB Europe Welcomes New Retailers to its Retail Media Working Group Read More »

IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google

  Join us for a special two part webinar series dedicated to Google Privacy Sandbox …

IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google Read More »

Unveiling the Value of Programmatic Advertising: Insights From IAB Europe’s Programmatic Trading Committee

  Programmatic advertising has transformed the way digital ads are bought and sold. First introduced …

Unveiling the Value of Programmatic Advertising: Insights From IAB Europe’s Programmatic Trading Committee Read More »

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Empowering Digital Creativity: Key Highlights and Insights at DMEXCO 2023

  When DMEXCO opens its doors in Cologne on September 20 and 21, the big …

Empowering Digital Creativity: Key Highlights and Insights at DMEXCO 2023 Read More »

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Guest Blog Post with DoubleVerify – Building a Winning Team: The Importance of Employee Experience

In this week’s member guest blog post we caught up with David Wayne, Senior HR …

Guest Blog Post with DoubleVerify – Building a Winning Team: The Importance of Employee Experience Read More »

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E-commerce Berlin Expo 2023 Agenda Released

  If You Miss It, You Miss Out: EBE 2023 Agenda Released With the E-commerce …

E-commerce Berlin Expo 2023 Agenda Released Read More »

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2023: A Year of Collaboration, Innovation and Transformation with Magnite

In this week’s member guest blog post we caught up with Julie Selman, SVP, Head …

2023: A Year of Collaboration, Innovation and Transformation with Magnite Read More »

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Addressing the Big Misconceptions in CTV with Samsung Ads

In this week’s member guest blog post we caught up with Andy Jones, Head of  …

Addressing the Big Misconceptions in CTV with Samsung Ads Read More »

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Welcome Back! Include Our Committees in Your 2023 New Year’s Resolution!

  Welcome back and hello to 2023! Last year, IAB Europe’s committees and task forces …

Welcome Back! Include Our Committees in Your 2023 New Year’s Resolution! Read More »

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That’s a Wrap! IAB Europe 2022 Highlights

  With Christmas celebrations upon us and the new year fast approaching we look back …

That’s a Wrap! IAB Europe 2022 Highlights Read More »

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Member Guest Post with Huawei Ads – The top trends that will shape digital advertising in 2023

  In this week’s member guest blog post we caught up with Maria Ramiro of …

Member Guest Post with Huawei Ads – The top trends that will shape digital advertising in 2023 Read More »

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Member Guest Post with Criteo – As Black History Month Approaches its 100th Anniversary, What Do Brands Need to Know?

In this week’s member guest blog post we caught up with Shez Iqbal, Director of …

Member Guest Post with Criteo – As Black History Month Approaches its 100th Anniversary, What Do Brands Need to Know? Read More »

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Meet the Interact Speaker – Anthony Crocker, Head of Commercial Success Strategy at The Telegraph

On 25th and 26th of May, IAB Europe will host its flagship event Interact in …

Meet the Interact Speaker – Anthony Crocker, Head of Commercial Success Strategy at The Telegraph Read More »

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Get Ready for the E-commerce Berlin Expo: The Final Countdown!

In just a few weeks, the E-commerce Berlin Expo will be kicking off! This is …

Get Ready for the E-commerce Berlin Expo: The Final Countdown! Read More »

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E-commerce Berlin Expo 2022: The Agenda for the Day

The E-commerce Berlin Expo is just a few weeks away, and we’re getting excited! This …

E-commerce Berlin Expo 2022: The Agenda for the Day Read More »