Blog Archive

Member Guest Blog with Xandr – The Evolving Landscape of Programmatic Advertising

The demise of third-party cookies has changed the outlook for programmatic advertising. Bringing both challenges …

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Request for Proposal – TCF Vendor Compliance Programme

To protect the IAB Europe Transparency & Consent Framework (TCF) and ensure its success for …

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Member Guest Blog with IAS – IAS UK Streaming Wars: How CTV is shaping the future of content consumption

As we enter 2021, there are many key Digital Advertising trends and opportunities expected for …

Member Guest Blog with IAS – IAS UK Streaming Wars: How CTV is shaping the future of content consumption Read More »

Want To Join The IAB Europe Team? New Position – Public Policy Officer

IAB Europe has an immediate opening for a Public Policy Officer. The position is a …

Want To Join The IAB Europe Team? New Position – Public Policy Officer Read More »

Member Guest Blog Post With PubMatic – Making the Most of Innovation in CTV

In this week’s member guest post, we are delighted to welcome Emma Newman, Chief Revenue …

Member Guest Blog Post With PubMatic – Making the Most of Innovation in CTV Read More »

Want To Join The IAB Europe Team? New Position – Digital Advertising Technology Director

Scope of the role IAB Europe is recruiting a full-time Digital Advertising Technology Director who …

Want To Join The IAB Europe Team? New Position – Digital Advertising Technology Director Read More »

Make It Your 2021 Resolution To Switch To TCF v2.0

On 15th August 2020, The Transparency & Consent Framework (TCF) upgraded from v1.1 to v2.0. …

Make It Your 2021 Resolution To Switch To TCF v2.0 Read More »

Member Guest Blog Post with IAS – The European Recovery Will Transform Digital Advertising. And For The Better

Alongside its early challenges and uncertainty around digital ad spend, 2020 has been a big …

Member Guest Blog Post with IAS – The European Recovery Will Transform Digital Advertising. And For The Better Read More »

TCF Governance Board Call For Observers From European Level Advertising Ecosystem Industry Associations

IAB Europe is hereby issuing a call for expressions of interest from European regional-level advertising …

TCF Governance Board Call For Observers From European Level Advertising Ecosystem Industry Associations Read More »

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IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!

Due to numerous requests for extra time, we are happy to announce that the deadline …

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »

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Make It Your 2021 Resolution To Switch To TCF v2.0

On 15th August 2020, The Transparency & Consent Framework (TCF) upgraded from v1.1 to v2.0. …

Make It Your 2021 Resolution To Switch To TCF v2.0 Read More »

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Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees!

This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From producing guides …

Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees! Read More »

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Have You Switched to TCF v2.0 – Join Over 600 Vendors and 99 CMPs!

On the 15th August, The Transparency & Consent Framework (TCF) v1.1 was depleted and replaced …

Have You Switched to TCF v2.0 – Join Over 600 Vendors and 99 CMPs! Read More »

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TCF v2.0 Google Integration Issue: 2.1a

A common issue experienced by publishers working with Google as a vendor under TCF v2.0 …

TCF v2.0 Google Integration Issue: 2.1a Read More »

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IAB Europe Stands in Solidarity with IAB Belarus

Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) …

IAB Europe Stands in Solidarity with IAB Belarus Read More »

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New Member Research – SpotX’s Connected TV Viewership Report

Connected television (CTV) has been considered the new kid on the block since its emergence …

New Member Research – SpotX’s Connected TV Viewership Report Read More »

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IAB Bulgaria MIXX Awards 2020 Winners

On the 30th of June, IAB Bulgaria awarded the best digital campaigns in Bulgaria in …

IAB Bulgaria MIXX Awards 2020 Winners Read More »

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What the IAB Europe TCF V2.0 means for you: Q&A with Ogury

Author: Sarah Jones – Global Director of Product Marketing at Ogury For any organization managing …

What the IAB Europe TCF V2.0 means for you: Q&A with Ogury Read More »

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Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google

On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …

Interact Online! Meet The Speaker – Mark Howe, Managing Director EMEA Agencies at Google Read More »