Blog Archive

Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees!

This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From producing guides …

Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees! Read More »

GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR

IAB Europe works to provide analysis and guidance on the interpretation and application of EU …

GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR Read More »

IAB Europe Virtual Programmatic Day H2 2020 Wrap-Up

IAB Europe’s second VPD of 2020 took place on the 19th of November and what …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Keynote – Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Wrap-Up Read More »

IAB Europe Virtual Programmatic Day H2 2020 – Programmatic Advertising Beyond Third-Party Cookies Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

IAB Europe Virtual Programmatic Day H2 2020 – Programmatic Advertising Beyond Third-Party Cookies Wrap-Up Read More »

IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up Read More »

IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up Read More »

IAB Europe Virtual Programmatic Day H2 2020 – Delivering Powerful Creatives with Programmatic Advertising Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

IAB Europe Virtual Programmatic Day H2 2020 – Delivering Powerful Creatives with Programmatic Advertising Wrap-Up Read More »

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IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework

TCF 2.0 includes increased functionality for consumers & publishers Update is part of an iterative …

IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework Read More »

adex in white 2018

The European Paid-For Search Market: Stable Growth, but Structural Transformation Ahead

Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, …

The European Paid-For Search Market: Stable Growth, but Structural Transformation Ahead Read More »

adex in white 2018

Mobile continues to drive growth in European digital advertising

Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, …

Mobile continues to drive growth in European digital advertising Read More »

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IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, latest IAB Europe report shows

Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, …

IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, latest IAB Europe report shows Read More »

digiday

IAB Europe chief: ‘There’s an obsession in Brussels with tracking’ – DIGIDAY

DIGIDAY spoke to IAB Europe CEO Townsend Feehan ahead of her appearance at Digiday’s Publishing …

IAB Europe chief: ‘There’s an obsession in Brussels with tracking’ – DIGIDAY Read More »

digiday

Is blocking ad blockers really illegal in Europe? – DIGIDAY

DIGIDAY spoke to IAB Europe’s Matthias Matthiesen about the legality of ad block detection for their …

Is blocking ad blockers really illegal in Europe? – DIGIDAY Read More »