Blog Archive

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IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework

TCF 2.0 includes increased functionality for consumers & publishers Update is part of an iterative …

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The European Paid-For Search Market: Stable Growth, but Structural Transformation Ahead

Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, …

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Mobile continues to drive growth in European digital advertising

Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, …

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IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, latest IAB Europe report shows

Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, …

IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, latest IAB Europe report shows Read More »

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IAB Europe chief: ‘There’s an obsession in Brussels with tracking’ – DIGIDAY

DIGIDAY spoke to IAB Europe CEO Townsend Feehan ahead of her appearance at Digiday’s Publishing …

IAB Europe chief: ‘There’s an obsession in Brussels with tracking’ – DIGIDAY Read More »

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Is blocking ad blockers really illegal in Europe? – DIGIDAY

DIGIDAY spoke to IAB Europe’s Matthias Matthiesen about the legality of ad block detection for their …

Is blocking ad blockers really illegal in Europe? – DIGIDAY Read More »