Blog Archive
That’s a Wrap! Check Out Our Latest Virtual CTV Event Highlights
On 21st October, IAB Europe hosted its second Virtual CTV Event of 2021, and with …
That’s a Wrap! Check Out Our Latest Virtual CTV Event Highlights Read More »
Interested In Joining IAB Europe’s New Technical Committee?
IAB Europe is excited to announce the launch of the IAB Europe Technical Committee and …
Interested In Joining IAB Europe’s New Technical Committee? Read More »
Are You An Advertiser or An Agency? Have Your Say in Our In-Housing Survey
IAB Europe is inviting all advertisers and agencies to answer the 2021 In-Housing Survey! Take …
Are You An Advertiser or An Agency? Have Your Say in Our In-Housing Survey Read More »
Guest Blog Post – Addressing & Tackling Disinformation – Q&A with DoubleVerify, Integral Ad Science & The Conscious Advertising Network.
Disinformation is not just a 2021 buzzword, it’s a worrying new social challenge that’s been …
That’s a Wrap! The Great Debate: Trust & Transparency Headline Event
On September 28, IAB Europe hosted the headline event of our Trust and Transparency series …
That’s a Wrap! The Great Debate: Trust & Transparency Headline Event Read More »
Network Guest Blog Post – Increasing Trust in the Industry with IAB Tech Lab’s Transparency Center
Throughout September, IAB Europe has been hosting a series of virtual events, podcasts and blogs …
More Free Industry Insider Webinars on Trust and Transparency For You to Join!
As part of our Trust and Transparency event series, we are hosting a range of Industry …
More Free Industry Insider Webinars on Trust and Transparency For You to Join! Read More »
Check Out Our Industry Insider Series on Trust and Transparency!
As part of our September Trust and Transparency event series, we hosted a range of …
Check Out Our Industry Insider Series on Trust and Transparency! Read More »
Catch Up on All of the Action From Our Trust & Transparency Series So Far!
This week we kicked off our brand new Trust and Transparency series and what a …
Catch Up on All of the Action From Our Trust & Transparency Series So Far! Read More »
IAB Europe Research Awards 2019 – AdReaction: Getting Gender Right (Kantar)
AdReaction: Getting Gender Right Kantar Awards: Consumer Attitudes and Behaviour (Winner) AdReaction: Getting Gender Right, …
IAB Europe Research Awards 2019 – AdReaction: Getting Gender Right (Kantar) Read More »
IAB Europe Research Awards 2019 – Emotional response to ads on different platforms (Annalect)
Emotional response to ads on different platforms Annalect Awards: Consumer Attitudes and Behaviour (Highly Commended) …
IAB Europe Research Awards 2019 – Making 6 Seconds Count (Teads)
Making 6 Seconds Count Teads Awards: Digital Advertising Formats (Winner) Project summary Two thirds of …
IAB Europe Research Awards 2019 – Making 6 Seconds Count (Teads) Read More »
IAB Europe Research Awards 2019 – Redefining the value of native advertising (Verizon Media, Sparkler)
Redefining the value of native advertising Verizon Media, Sparkler Awards: Digital Advertising Formats (Highly Commended) …
Winners announced for the IAB Europe Research Awards 2019
Warsaw, 5 June – IAB Europe is pleased to announce the winners of its 2019 …
Winners announced for the IAB Europe Research Awards 2019 Read More »
IAB Europe Research Awards 2019 – Coop Agile Marketing Mix Modelling (Annalect)
Annalect Coop Agile Marketing Mix Modelling Awards: Advertising Solutions (Winner) and Best Use of Research Budget …
IAB Europe Research Awards 2019 – Coop Agile Marketing Mix Modelling (Annalect) Read More »
IAB Europe Research Awards 2019 – The renewal of the model of Mediaplanning (Mediametrie)
The renewal of the model of Mediaplanning: how to improve prediction in a digital world …
IAB Europe Research Awards 2019 – #TrueSingleSource: gemiusPostBuy&AdReal (Gemius SA)
#TrueSingleSource: gemiusPostBuy&AdReal Gemius SA Awards: Audience Measurement (Winner) Project summary Marketers strive to find one …
IAB Europe Research Awards 2019 – #TrueSingleSource: gemiusPostBuy&AdReal (Gemius SA) Read More »
IAB Europe Research Awards 2019 – Time Spent with Brand (Hearts & Science)
Time Spentwith Brand (drives outcomes) Hearts & Science Awards: Audience Measurement (Highly Commended) A new research …
IAB Europe Research Awards 2019 – Time Spent with Brand (Hearts & Science) Read More »
IAB Europe Research Awards 2019 – Outdoor Ad Impact Forecaster (MeMo²)
Outdoor Ad Impact Forecaster MeMo² Awards: Grand Prix, Best Use of Research Budget (Winner), Brand …
IAB Europe Research Awards 2019 – Outdoor Ad Impact Forecaster (MeMo²) Read More »