Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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July 24, 2020

IAB Europe Guide to Brand Safety & Brand Suitability

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July 22, 2020

TCF v2.0 In Practice (Part 3) – Webinar for Publishers (Recording)

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July 15, 2020

Webinar Recording: Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

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July 15, 2020

Webinar Slides (members only): Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

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July 15, 2020

IAB Europe AdEx Benchmark 2019 Report

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July 8, 2020

IAB Europe Navigator: Quality Initiatives (update December 2021)

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July 2, 2020

IAB Europe Attitudes to Digital Video Advertising 2020 Report

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July 1, 2020

Webinar Recording: IAB Europe And Integral Ad Science: COVID-19 Impact On Consumer Sentiment And Context

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June 24, 2020

TCF v2.0 In Practice (Part 2) - Webinar for Publishers (Recording)

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June 18, 2020

IAB Europe Industry Insider with Xandr: Connected TV Challenges & Opportunities for Advertisers

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June 17, 2020

Webinar Recording: The Great Digital Debate: Daniel Knapp & Tom Kershaw

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June 17, 2020

IAB Europe Guide to Connected TV

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June 10, 2020

Interact Online Virtual Event - Panel & Keynote Videos

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June 9, 2020

IAB Europe Transitioning To A Post Third-Party Cookie Era Webinar Recording

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June 3, 2020

IAB Europe AdEx Benchmark 2019 Study

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May 29, 2020

TCF v2.0 In Practice (Part 1) - Webinar for Publishers (Recording)

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May 28, 2020

IAB Serbia Digital Ad Spend Report 2019

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May 22, 2020

IAB Europe Economic Trends Forum Webinar Recording and Slides (members only) – COVID-19 Update

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May 22, 2020

IAB Europe Economic Trends Forum Webinar – COVID-19 Update

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May 21, 2020

IAB France Video Ad Standards Infographic

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May 14, 2020

IAB Europe And Kantar Webinar Recording – Impact Of COVID-19 On Consumer Behaviour, Attitudes And Expectations

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May 12, 2020

Microsoft Advertising Guide: Digital Advertiser's Guide to COVID-19

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May 7, 2020

IAB Europe Digital Advertising Effectiveness & Cross-Media Measurement Webinar Recording

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May 6, 2020

IAB Europe Guide to the Post Third-Party Cookie Era

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May 6, 2020

Search insights from Think with Google to help you understand consumer needs in uncertain times

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May 4, 2020

Infographic: IAB UK Digital Ad Spend 2019

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April 30, 2020

Infographic: IAB Ireland PwC Digital Ad Spend Study

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April 28, 2020

IAB Europe Virtual Programmatic Day April 2020 - Event Recording

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April 22, 2020

IAB Europe Poll Results - The Impact of COVID-19 On Our Industry

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April 21, 2020

IAB Europe Economic Trends Forum Webinar Recording and Slides - The Immediate Impact Of COVID-19 On Our Industry

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April 17, 2020

IAB Europe Digital Advertising Effectiveness Measurement Framework

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April 16, 2020

Case Study: MandM Direct use Microsoft Advertising audiences to get closer to customers

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March 26, 2020

IAB Europe Supply Chain Transparency Guide

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March 26, 2020

The Full TCF Workshop Webinar Recordings – Switchover Support From TCF V1.1 To TCF V2.0

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March 19, 2020

Virtual Programmatic Day H2 2019 - panel recordings

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February 26, 2020

IAB Europe Economic Trends Forum Digital OOH - recording

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