Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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April 15, 2021

Webinar Recording - IAB Europe Industry Insider with Adform - Are the New Identity Solutions Working? Let's Talk Numbers

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April 8, 2021

Webinar Recording - IAB Europe Industry Insider with PubMatic - Why Audience Addressability is the Biggest Opportunity in 2021

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March 31, 2021

Webinar Recording - IAB Europe Industry Insider with Facebook - When Products Find People, Businesses Find Growth

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March 29, 2021

New Guide from Samsung Ads - Decoding the On Demand TV Landscape

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March 25, 2021

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising - March 2021

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March 4, 2021

IAB Europe Supply Chain Transparency Guide - Updated in March 2021

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March 4, 2021

Case Study from SpotX: How Under Armour Extended Audience Reach with CTV

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March 2, 2021

New Research from Magnite: CTV - The Future Forward

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February 23, 2021

Webinar Recording - Transitioning to a Post Third-Party Cookie Era

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February 16, 2021

Webinar Recording - IAB Europe Industry Insider with IAS - The At-Home Audience: What the Future Holds for CTV

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February 4, 2021

IAB Europe Guide to the Post Third-Party Cookie Era - Updated in February 2021

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January 19, 2021

Webinar Recording - IAB Europe Industry Insider with S4M - Prepare for Post-Lockdown: Learn to Drive More Customers to Store in 2021

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January 14, 2021

Webinar Recording: Economic Trends Forum - 2021 Outlook

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December 7, 2020

IAB Europe's Guide to Ad Fraud

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December 2, 2020

Webinar Recording: IAB Europe Industry Insider with Magnite - Research Preview - CTV: The Future Forward

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November 30, 2020

New Guide: GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR

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November 23, 2020

IAB Europe - Buyer's Guide to Digital Audio

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November 20, 2020

Webinar Recording: IAB Europe Industry Insider with Spotify - loveAudio: The State of Programmatic Streaming

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November 18, 2020

IAB Netherlands Research: The C-level Is Looking For The Right Balance

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November 12, 2020

Webinar Recording: Guest Webinar With IAB Tech Lab: How Apple IDFA And Other ID Changes Could Impact Our Industry

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November 11, 2020

IAB Europe's Guide to Programmatic Out Of Home Advertising

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November 5, 2020

Webinar Recording - IAB Europe Industry Insider - Where Great Ads Thrive with Kantar

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October 23, 2020

Webinar Recording - IAB Europe Industry Insider: It Starts on TikTok

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October 14, 2020

Webinar Recording - IAB Europe Industry Guide to Supply Path Optimisation (SPO)

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October 1, 2020

The Programmatic Advertising Spend Report 2019

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October 1, 2020

IAB Europe Attitudes to Programmatic Advertising Report 2020

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September 17, 2020

Webinar Recording & Playbook - Industry Insider With GroupM: Navigating Brand Safety In 2020 And Beyond

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September 15, 2020

Event Recording - Economic Trends Forum - 10th September 2020

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September 9, 2020

IAB Europe Guide To Supply Path Optimisation (SPO)

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September 9, 2020

Supply Path Optimisation (SPO) 101 - Factsheet

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August 3, 2020

Insights from Think with Google - How people decide what to buy lies in the “messy middle” of the purchase journey

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July 30, 2020

Webinar Recording: Industry Insider With Rakuten Advertising: AVOD – The Time Is Now!

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July 28, 2020

IAB Europe Infographic - 2019 Social Advertising Spend in Europe

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July 28, 2020

IAB Europe Infographic - 2019 Video Advertising Spend in Europe

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July 27, 2020

IAB Europe Research Awards Winning Case Studies

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July 27, 2020

MIXX Awards Europe 2020 Winning Case Studies

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