Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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February 21, 2024

Alliance Digitale Releases 2023 Programmatic Barometer Annual Review

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February 15, 2024

State of Readiness - Sustainability in Digital Advertising Report 2024

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February 14, 2024

IAB Spain Release a White Paper on the Metaverse and Web3

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February 8, 2024

IAB Europe's Updated Guide to Quality 2024

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February 1, 2024

IAB Spain's 2024 Top Digital Trends Report

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January 31, 2024

IAS The State of Brand Safety in the UK

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January 25, 2024

IAB Spain Release White Paper on Connected TV

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January 22, 2024

IAB Europe's DSA Transparency: Implementation Guidelines

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January 18, 2024

IAB Europe's Retail Media Advertising Product Matrix

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January 18, 2024

IAB Europe’s Retailer Digital Advertising Capability Map

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January 11, 2024

[Watch On Demand] State of the Nation: 10 Future Forces Shaping Our Industry

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January 10, 2024

 IAB Europe Retail Media Glossary

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January 4, 2024

IAB Europe's Retail Media Definitions One Pager

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December 13, 2023

[Watch On Demand] DSA Town Hall: IAB Tech Lab Technical Specifications Release for the Ads Transparency Solution Approach

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December 12, 2023

[Watch On Demand]  IAB Europe Industry Insider with Samsung: Anatomy of a Streamer

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December 7, 2023

[Watch on Demand] TCF 101 Webinar

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November 30, 2023

IAB Spain's Research on the State of Digital Privacy

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November 30, 2023

PubMatic’s Building a Commerce Media Strategy – Now & Beyond Report

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November 29, 2023

[Watch on Demand] That’s a Wrap! Event Highlights from Our H2 2023 Virtual Programmatic Day

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November 29, 2023

[Watch on Demand]  IAB Europe Industry Insider with TikTok: The New Foundations of Performance

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November 23, 2023

IAB Europe's Attitudes to Programmatic 2023 Report

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November 23, 2023

European Advanced TV Uncovered 2023 by Freewheel

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November 23, 2023

Harmonising Language Use for Sustainability Approaches in Digital Advertising: Recommendations from IAB Europe’s Sustainability Standards Committee

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November 14, 2023

Safety on TikTok 2023 Report

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November 9, 2023

ID5's 2023 State of Digital Identity Report 

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November 9, 2023

IAB Europe's Infographic: Retail Media in Europe Key Stats

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November 3, 2023

Sustainability Guidance in Digital Advertising

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November 2, 2023

BVDW's Comprehensive market overview: PUR models in Europe – legal framework and future prospects in English

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October 30, 2023

Samsung's Is TV Just TV? Report

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October 26, 2023

[Watch on Demand] Virtual CTV Day

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October 5, 2023

[Watch on Demand] IAB Europe’s 'The Evolution of Digital Audio Advertising' Webinar with GroupM Nexus

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September 28, 2023

[Watch on Demand] Digital Innovation: Start-Up Spotlight

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September 28, 2023

[Watch on Demand] The Great Debate: Trust & Transparency 2023

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September 27, 2023

Presentation of IAB Spain's 2nd Wave of the Digital Media Advertising Investment Study 2023

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September 18, 2023

[Watch on Demand] Privacy Sandbox: Get Ready for Testing with UK’s CMA

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September 14, 2023

[Watch on Demand] IAB Europe’s Retail Media - The Next Wave of Advertising

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