Speakers Announced! Join Us for Our Latest Virtual Programmatic Day - H2 2025

Programmatic advertising is constantly changing with new technologies emerging, and rising expectations around transparency and efficiency. On 26th November at 12:00 CET, we’re bringing together leading experts from across the digital ecosystem for our H2 2025 Virtual Programmatic Day (VPD).

Hosted by Nick Welch, Senior Director, Programmatic & Sell-side Development, IAS, this virtual event will explore the biggest trends and challenges that will define the next phase of programmatic growth.

What to Expect

This latest edition of VPD will offer fresh insights, practical guidance, and future-focused discussion on topics such as:

• Smarter Sell-Side Decisioning: How publishers, SSPs, and ad servers are optimising yield and improving demand quality.
• AI in Programmatic: From predictive buying to creative optimisation - what AI is enabling today and what’s coming next.
• Signal Loss & Market Adaptation: How the ecosystem is responding to reduced identifiers and shifting data strategies.
• Transparent Supply Chains: Industry efforts to improve clarity across auctions, fees, and in-app pathways.
• The Future Marketplace: What a more efficient, accountable, and intelligent programmatic ecosystem looks like.

First Speakers Revealed

We’re excited to announce that the following speakers will be joining us on the virtual stage:

Alice Beecroft, Snr. Dir. Global Strategy & Partnerships, Yahoo

Bal Singh, Associate Group Director, Regional Client Partnerships - EMEA, DoubleVerify

Clara De Rosa, Head of Customer Success UK, Adform

Gabrielle Le Toux, Sr Director Product Marketing, FreeWheel

Sotiris Oikonomou, Managing Director, MarkApp

Mark Evans, Head of Buyer Development UK, Index Exchange

The full list of speakers can be found here, and keep your eyes peeled for more being added very soon.

Register below to secure your free virtual place at Europe’s largest virtual programmatic event.