Artificial Intelligence is rapidly transforming the digital advertising ecosystem, and we want to understand its impact, directly from you.
Our AI Working Group has developed ‘The Impact of AI on Digital Advertising Survey’ and invites advertisers, agencies, ad tech companies, and publishers to take part, to help us understand how AI is influencing our industry. Whether you’re experimenting with predictive models or deploying generative tools, your input matters.
The survey takes just 5-10 minutes to complete and features mostly checkbox and yes/no questions. It covers both predictive and generative AI (unless otherwise noted) to create a well-rounded picture of how these technologies are being used, perceived, and prioritised across the ecosystem.
Your responses will help us generate valuable insights and guide future industry initiatives.
🗓️ Deadline to participate: Friday, 15th August
We’ve also collaborated with several of our National Federation partners to make this survey available in multiple local languages. You can complete the survey in your local language in the following markets. Simply select your preferred language from the options in the top right corner of the survey :
Thank you for contributing to this important initiative!
