The digital advertising and marketing industry is by definition ever-evolving. The rise of programmatic, the introduction of the GDPR, we have all had to be agile, adapting quickly to the constantly evolving ecosystem. However, COVID-19 will test our industry more than ever.
IAB Europe has created a short poll to understand how COVID-19 has and will impact the digital advertising and marketing industry.
This short industry poll should take no longer than 5 minutes to complete. It will enable IAB Europe to ascertain your opinion and market insights into how the pandemic is affecting you and your business. The findings will be shared during IAB Europe’s Economic Trends Forum on the 21st April.
During these unprecedented times, IAB Europe remains committed to ensuring the digital advertising industry can continue to collaborate and connect. Your help in completing this survey is therefore gratefully received!