Interactive Advertising Bureau
15 January 2024

Share Your Insights on Generative AI in Digital Advertising - Participate in our Survey Today!

Generative Artificial Intelligence (GAI) is rapidly transforming the digital advertising landscape. It’s a hot topic and one that is changing the way brands advertise, providing new ways of reaching consumers and automating complex tasks to help make more informed, data-driven decisions. 

But to fully harness its potential and to understand and navigate its challenges, we need your help and expertise.

In collaboration with Microsoft Advertising, we’re looking to gain valuable insights into the current state of Generative Artificial Intelligence (GAI) within the digital advertising industry through our new survey. 

Share your expertise in this survey today.

If you’re involved in the buying, planning, and selling of digital advertising here’s why you should get involved:

  • Stay Ahead of the Curve:

By participating in the survey, you can gain access to the latest insights and trends, ensuring that you and your organisation are well prepared for what’s to come.

  • Contribute to the Industry:

Your input is invaluable. By sharing your expertise, you’re helping to shape the future of our industry and helping us to uncover the key trends, challenges, and opportunities that GAI presents for our industry. 

  • Quick to Complete

Rest assured the survey will only take a few minutes to complete and will remain strictly confidential.

The survey is now open, and you have until Friday 2nd February, to take part. 

Your contribution will play a crucial role in helping our industry understand, adapt, and thrive in this new generative AI-driven era and we thank you for your time. 
Take part in the survey today!

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