MIXX Awards 2025: Last Chance for Early Bird Entry + Winning Tips from 2024

It’s now or never! There's only one week left to submit your work for the 2025 MIXX Awards Europe at the early bird rate (deadline: Thursday, 7th August). Secure your entry now and save up to €120 per campaign.

What Are the MIXX Awards Europe?

The MIXX Awards Europe celebrate the very best in digital advertising creativity and effectiveness across the continent. Recognising campaigns that combine strategic brilliance, inspiring creativity, and measurable results, the MIXX Awards provide a prestigious stage for agencies, advertisers, and media owners to showcase their work at a pan-European level.

Entries are judged by a jury of senior digital experts from brands, agencies, and publishers, making this one of the most respected honours in the industry. Winners don’t just take home trophies; they gain industry visibility, peer benchmarking, and a powerful business credential.

Whether you're innovating with AI, mastering CTV, driving impact through branded content, or pushing the boundaries of media integration, the MIXX Awards Europe are where Europe’s best digital stories are told and celebrated.

Why Enter the MIXX Awards

• Future‑Proof Creativity: This year, entries are judged under themes like Tech & Innovation, Content & Social, Strategic Impact, Media Innovation, and Culture & Immersion, spanning 28 categories.
  
• Industry Visibility: Showcase your campaign across Europe and benchmark your creativity against the continent’s leading agencies.
  
• Business Impact: Recognition or even shortlisting can unlock new opportunities across National IABs and corporate networks.
  

Learn from Last Year’s Winners 

View the full list of 2024 MIXX Awards Europe winners to explore the campaigns that set the bar.

Why Check Them Out?

• Benchmark Greatness: See what gold-winning work across categories like Brand Advertising, Campaign Effectiveness, Connected TV, Digital Audio, and more accomplished in strategy, creative, and results.
  
• Grand Prix Excellence: The top gold winner, awarded the Grand Prix, perfectly balanced creative innovation, strategic clarity, and measurable business impact.
  
• Trendspotting: Notice how award-winning campaigns used immersive tech, emotional storytelling, data-led targeting, and media innovation.
  

Key Takeaways from 2024 Successes

• Strategy at the Core: Every winning campaign had a clear objective, insight-driven planning, and measurable impact.
  
• Creative Breakthroughs: Campaigns like HORNBACH’s “Squaremedia m²” reinvented the use of Retail Media, while L’Enfant Bleu’s documentary-style storytelling powered social change.
  
• Impact First: Whether boosting brand metrics or performance, results were rigorously tracked and tied to strategic goals.
  
• Media Innovation: Winning entries exemplified seamless integration ike CTV, digital audio, immersive formats, and retail media.
  
• Cultural Relevance: Stories were rooted in societal or emotional contexts, amplifying shareability and connection.
  
• Balanced Excellence for Grand Prix: The Grand Prix winner topped all judging pillars - strategy, creativity, results - demonstrating sustained impact across Europe. Leverage These Insights for Your 2025 Entry.

Submission Steps & Deadlines

• Early Bird Deadline: Thursday, 7 August 2025 - €330 first category, €200 each additional
  
• Final Deadline: Thursday, 18 September 2025 - €450 first category, €300 each additional
  
• Small-market entrants (e.g. Bulgaria, Croatia, Greece, Hungary, Ireland, Romania, Serbia, Slovakia, Slovenia) retain early bird pricing throughout.
  

Get Inspired, Enter Now

• Explore the 2024 winners on our website to see exceptional case studies
  
• Use those examples to sharpen your entry narrative and outputs.
  
• Prepare your materials: campaign summary, objectives, creative assets, results data, and a 3-minute YouTube video (English or subtitled).
  
• Submit your entry before 7th August to secure early bird rates.

Last year’s MIXX winners offer an invaluable roadmap: clear strategy, unmatched creativity, tangible results, and media innovation. Check them out, get inspired, and craft a submission that's not just award‑worthy, but memorable.

Let’s make your campaign future‑proof and campaign-worthy at MIXX 2025.

View our MIXX Awards page here
Access the Entry notes here