Interactive Advertising Bureau
24 January 2018

IAB Europe infographic: Digital Advertising Supports Europe's Economy

Digital advertising is essential to the success of the European Digital Single Market. It has a key role in helping fund digital content, online services and we applications, making them widely available at little or no cost, as well as driving growth in the digital sector. It is also fundamental to the European digital economy that promotes business and economic growth, and paves the way for broader digital innovation.

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