As Retail Media cements its role at the heart of digital advertising strategies, understanding how it's being adopted and where it’s heading next has never been more important.
That’s why our Retail & Commerce Media Committee is launching the second edition of our Attitudes to Retail Media in Europe Survey. And we’re calling on industry professionals across the ecosystem to contribute their views.
Whether you're a retailer, advertiser, or agency, your insights will help map the current state of play, spotlight investment trends, and uncover the opportunities and challenges shaping the future of Retail Media in Europe.
Why Take Part?
In just 10 minutes, your input can:
All responses are confidential and anonymous, and there’s room to share any additional thoughts you feel are important.
🗓️ Deadline: Friday, 30th May
📝 Take the Survey Now
Your perspective is essential. Join us in guiding the next wave of Retail Media growth across Europe.
For more information on IAB Europe’s Retail and Commerce Media work and how you can get involved, please visit our Retail Media Hub here or contact Marie-Clare Puffett at puffett [at] iabeurope.eu.
