IAB Europe’s Widely-Anticipated 2022 AdEx Benchmark Report is Now Live!
Released on 13th July 2023, the report is the definitive guide to advertising expenditure in Europe covering 29 markets. It details the formats and channels that contributed to digital advertising’s annual growth of 9.8 percent in 2022, culminating in a total market value of €86bn.
You can read the full report here.
If you’re looking for key facts, stats, and highlights, then check out these short videos, featuring our very own Chief Economist, Daniel Knapp: