Member webinar recording: How Cross-Device Measurement Actually Works – And Why You Need It.
Join Criteo and IAB Europe as we look into the current landscape of cross-channel measurement, examine attribution methodologies when measuring cross-device ROI and dig into why data is critical to build out cross-device identity.
Watch the recording of this webinar to learn how to:
- Leverage the best tracking methodology for your business
- Track ROI with confidence across multiple channels
- Improve your cross-media planning