Interactive Advertising Bureau
06 August 2025

Master Retail Media this September with IAB Europe Training in Amsterdam!

Following our Retail Media Impact Summit in Amsterdam, we're offering a unique opportunity to dive deeper into the world of Retail Media with two expert-led training courses - all in one day. Whether you’re new to the space or looking to enhance your expertise, these in-person sessions are designed to help you stay ahead in this fast-growing sector.

Seats are limited and filling fast, so don’t miss out on this opportunity to upskill and stay ahead in this booming industry.

Upcoming Retail Media Training Courses - 25th September, Amsterdam

We’re hosting two focused courses back-to-back in person in Amsterdam, designed to give you both the fundamentals and advanced measurement insights in one day.

Retail Media Essentials - 09:30 - 12:30 CET

This interactive course covers the core concepts you need to know: omnichannel Retail Media strategies, measurement standards, in-store opportunities, and the latest market trends. Perfect for those starting out or wanting to solidify their foundation.

Find out more here.

Retail & Commerce Media Measurement Deep-Dive - 13:00 - 15:00 CET

Take a deep dive into Retail Media measurement with this session, exploring key metrics, frameworks, data privacy considerations, and the biggest industry challenges. Ideal for professionals ready to boost their measurement expertise.

Find out more here.

Attend both courses to gain a comprehensive view of the Retail Media landscape in just one day!

Why Choose IAB Europe Retail Media Training?

  • Learn from industry-leading experts
  • Get up-to-date content on a rapidly evolving sector
  • Practical takeaways and real-world case studies
  • Interactive sessions tailored for professionals at all levels

Meet the Facilitators

The sessions will be led by senior industry leaders with hands-on experience, ensuring you gain both practical knowledge and strategic insight.

Yara Daher

Yara is a Retail Media pioneer who helped launch some of the industry’s first major Retail Media Networks for brands like Walmart,
Target and Best Buy.

Arjen Heida

Arjen is a retail and commerce media leader who drove triple-digit growth as Managing Director of bol Retail Media. He now advises on strategy, capability building, and growth.

Book Your Place Today

With limited seats available, early registration is your best chance to secure a spot.

View course details here and register below.

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