Build Your Knowledge of the TCF – Webinar Replay and Key Resources

On 24th April 2025, IAB Europe hosted an insightful Transparency & Consent Framework (TCF) 101 webinar, created to offer a practical introduction to one of the digital advertising industry’s most important compliance tools.

Led by Gosia Kowalska, Privacy & Compliance Manager at IAB Europe, the session delivered a clear and comprehensive overview of the TCF, highlighting its role in supporting compliance across the digital advertising ecosystem. Gosia walked attendees through how the TCF works, why it matters, and which types of companies can benefit from adopting it – from publishers and vendors to CMPs (Consent Management Platforms).

Participants also had the opportunity to engage in a live Q&A, where Gosia addressed common queries, offering valuable clarity on how the TCF can facilitate compliance with regulatory requirements and operational needs in today's privacy landscape.

Missed the live session?
Good news – the webinar recording is now available on demand! You can watch it at your convenience and gain practical insights into how the TCF can support your company’s compliance journey.

Watch the recording here.

Ready to Join the TCF?

If your organisation is looking to demonstrate a commitment to privacy, build trust with users, and meet legal requirements, joining the TCF is a vital step. The process is straightforward:

• Understand the Framework: Explore the key principles and technical standards of the TCF to see how it applies to your business operations.
  
• Register with IAB Europe: Companies (vendors and CMPs) wishing to participate must register with IAB Europe (or with a National IAB where applicable).
  

Find out everything you need to know about becoming a TCF participant here: How to Join the TCF

Access Supporting Materials

To make your onboarding easier, we have developed a range of resources to support companies throughout their TCF implementation journey:

• TCF Policies – Understand the legal and operational obligations.
  
• Technical Specifications – Get the technical details you need for integration.
  
• Guidance Documents and FAQs – Find detailed explanations and best practices.
  
• Training Webinars and Videos – Access practical sessions like the TCF 101 webinar.
  

All these resources and more can be found on our dedicated page:Supporting Materials for TCF

Stay tuned for more educational initiatives and updates to help you navigate privacy and consent requirements confidently. Whether you are just starting your TCF journey or are looking to enhance your implementation, IAB Europe is here to support you every step of the way.