Interactive Advertising Bureau
26 March 2020

TCF v2.0 Workshop 10: If You Don’t Ask, You Don’t Get. Q&A for Vendors

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch of the second iteration of Transparency and Consent Framework (TCF) v2.0. TCF v2.0 continues to support the overall drive of the TCF to increase user transparency and choice, management by digital properties of consent and compliance and industry collaboration that centers on standardisation.

At the end of Q2 2020, TCF v1.0 will no longer operate. This is the official deadline for all registered TCF vendors and CMPs to be signed up to and operating TCF v2.0.

Support Workshops for the Switchover to TCF v2.0

In the run up to the switch over deadline, IAB Europe has been running a series of workshops to offer full support and guidance to CMPs and Vendors. Presented by IAB Europe and IAB Tech Lab team members, they also feature insights and learnings from TCF Steering Group members.

Workshop 9 Recording & Slides - If You Don't Ask, You Don't Get! Q&A for Vendors

The final webinars in the TCF v2.0 switchover series were dedicated Q&A sessions. With thanks to key members of the TCF Steering Group featuring policy and technical experts, Vendors had the opportunity to ask questions relating to the switchover.

There were no slides for this session, just lots of questions! You can watch the recording here.

Want to catch up on the full series of workshop webinars? All recordings can be found here.

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