Interactive Advertising Bureau
18 September 2017

Annual European CEO Policy Fly-in on 25th – 26th September 2017

On the 25th and 26th September, IAB Europe will host its annual European CEO Policy Fly-in.

The European CEO Policy Fly-in brings together C-level executives of Europe’s innovative and competitive companies in the digital advertising ecosystem. It is a unique opportunity for European industry leaders to provide “real world” feedback to the EU policy makers and stakeholders whose policy and regulatory initiatives increasingly impacts business in the digital advertising ecosystem.

A wide-ranging group of CEOs and Senior Executives from a number of major European companies, such as GfK, Havas, Meetrics, Purpur Media Vermarktungs GmbH, RTL Group, are expected to meet with key EU policy makers from the European Commission, the European Parliament and representatives of the Members States, to discuss the proposed ePrivacy Regulation and its critical role in ensuring growth and innovation in digital advertising while protecting users’ interests.

For more information, please take a look at IAB Europe's latest Position Paper on the ePrivacy Regulation proposal.

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