Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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April 16, 2020

Case Study: MandM Direct use Microsoft Advertising audiences to get closer to customers

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March 26, 2020

IAB Europe Supply Chain Transparency Guide

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March 26, 2020

The Full TCF Workshop Webinar Recordings – Switchover Support From TCF V1.1 To TCF V2.0

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March 19, 2020

Virtual Programmatic Day H2 2019 - panel recordings

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February 26, 2020

IAB Europe Economic Trends Forum Digital OOH - recording

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February 20, 2020

Virtual Programmatic Day Panel: How to Rebuild Trust in Advertising Through Transparency

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February 20, 2020

Virtual Programmatic Day Panel: The state of the European Programmatic Advertising Market

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February 20, 2020

Virtual Programmatic Day Panel: The Evolution of Connected TV in Europe

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February 20, 2020

Virtual Programmatic Day Panel: Programmatic Advertising in a Post Cookie Era

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February 20, 2020

Virtual Programmatic Day Panel: Making Programmatic work for Publishers

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February 20, 2020

Virtual Programmatic Day Panel: Demystifying Attribution in Programmatic Advertising

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January 20, 2020

IAB Europe poll: Brand Safety Developments in Europe

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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