Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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September 9, 2020

IAB Europe Guide To Supply Path Optimisation (SPO)

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September 9, 2020

Supply Path Optimisation (SPO) 101 - Factsheet

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August 3, 2020

Insights from Think with Google - How people decide what to buy lies in the “messy middle” of the purchase journey

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July 30, 2020

Webinar Recording: Industry Insider With Rakuten Advertising: AVOD – The Time Is Now!

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July 28, 2020

IAB Europe Infographic - 2019 Social Advertising Spend in Europe

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July 28, 2020

IAB Europe Infographic - 2019 Video Advertising Spend in Europe

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July 27, 2020

IAB Europe Research Awards Winning Case Studies

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July 27, 2020

MIXX Awards Europe 2020 Winning Case Studies

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July 24, 2020

IAB Europe Guide to Brand Safety & Brand Suitability

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July 22, 2020

TCF v2.0 In Practice (Part 3) – Webinar for Publishers (Recording)

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July 15, 2020

Webinar Recording: Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

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July 15, 2020

Webinar Slides (members only): Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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