Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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February 3, 2022

IAB Europe’s Guide to In-App Advertising

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January 27, 2022

IAB Europe’s Guide to CTV Targeting and Measurement

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December 2, 2021

IAB Europe's Guide to Native Advertising

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November 11, 2021

IAB Europe's Guide to In-Gaming

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September 28, 2021

IAB Europe's Guide to Quality - September 2021

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September 23, 2021

New 2021 Holiday Guide from Outbrain

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June 10, 2021

A Buyer’s Guide to Creator Marketing

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May 12, 2021

IAB Europe's Guide to Brand Safety in CTV

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April 29, 2021

IAB Europe's Guide to the Programmatic CTV Opportunity in Europe

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April 21, 2021

Whitepaper - FreeWheel - Putting The Consumer At The Heart of Data Strategy

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March 4, 2021

IAB Europe Supply Chain Transparency Guide - Updated in March 2021

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February 4, 2021

IAB Europe Guide to the Post Third-Party Cookie Era - Updated in February 2021

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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