On 9th May, IAB Spain celebrated its Sustainability Day 2024 where they shared their latest Sustainable Digital Advertising Guide. The updated Guide aims to help all participants in the value chain of the digital advertising ecosystem to understand to what extent their business activity contributes to CO₂ emissions.
On 26th September, our annual Virtual CTV Day graced screens across Europe, with over 300 attendees joining us to get […]
Developed by IAB Poland's AI working group, this Guide will take you on a fascinating journey through key aspects of […]
IAB Europe and IAB have published the first set of Industry Definitions and Measurement Standards for In-Store Retail Media for […]