A new 2024 Festive Insights report from Teads, the global media platform, reveals that consumers are looking forward to a […]
Lauren WakefieldThe topic of corporate measurement is vital for sustainability discussions worldwide, serving as a key step toward achieving net-zero emissions.
Yet, identifying the sources of emissions and areas for reduction in digital media businesses is a crucial challenge for the industry. In this research paper, Cedara provides average emissions data by scope and category specifically for programmatic media companies.
This data is using the emission averages from measured digital programmatic ad platforms.
Download your copy of the report here.
A new 2024 Festive Insights report from Teads, the global media platform, reveals that consumers are looking forward to a […]
In this IAB Europe Explains video our Data Analyst and Sustainability Lead, Dimitris Beis, explains how the Digital Channels side […]
In order to understand the status of retail media across Europe on both the buy-side and sell-side, IAB Europe’s Retail […]
