Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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July 27, 2023

IAB Europe's Guide to Improving Sustainable Business Decision-Making in the Digital Advertising Industry

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May 18, 2023

The IAB Europe’s Guide to Attention in Digital Marketing

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April 27, 2023

IAB Europe's Updated Guide to In-Gaming

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March 31, 2023

IAB Spain’s The Guide On The Efficiency Of Data

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March 21, 2023

Identity: Decoded A Guide to Navigate the Identity Discussion by Verve Group

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February 28, 2023

IAB Europe's Updated Guide to the Programmatic CTV Opportunity in Europe

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January 25, 2023

IAB Sweden Release - Gaming Best Practice Guide 2.0

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September 8, 2022

IAB Europe Guide to Ecommerce

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August 2, 2022

IAB Europe Updated Guide to Connected TV

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July 20, 2022

IAB Europe's Guide to Identity: Technical Standards and Key Considerations

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July 19, 2022

IAB Europe Supply Chain Transparency Guide - Updated in July 2022

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March 10, 2022

IAB Europe Guide to the Post Third-Party Cookie Era – Updated March 2022

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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