Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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September 16, 2019

IAB Europe Explains… Opportunities and Challenges of Programmatic Advertising

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September 16, 2019

IAB Europe Explains… How Programmatic Advertising Works

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September 16, 2019

IAB Europe Explains… Programmatic Advertising

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September 11, 2019

Attitudes to Programmatic Advertising Report 2019

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November 26, 2018

IAB Europe Programmatic Native Advertising White Paper

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August 1, 2017

IAB Europe Programmatic Mobile White Paper

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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