Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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June 7, 2023

IAB Spain Presents The 2023 Connected Television Study

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May 18, 2023

Vidmobs Case Study with AB-InBev on Increasing VTR and CTR Mike’s UK

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May 18, 2023

The IAB Europe’s Guide to Attention in Digital Marketing

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May 11, 2023

[Webinar Recording] IAB Europe’s Brand Advertising Spotlight: The In-Game Opportunity in Europe

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May 10, 2023

IAB Spain’s Social Media Research 2023

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May 9, 2023

Unlocking the Value of Cookieless: A Brand's Guide to Leveraging Universal IDs

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April 6, 2023

Programmatic Supply Chain in Context by David Bauckmann

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April 3, 2023

[Webinar Recording] Programmatic Premium Video: What You Need to Know Today

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March 31, 2023

IAB Spain’s The Guide On The Efficiency Of Data

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March 30, 2023

IAB Europe Explains Video Series

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March 22, 2023

Streaming TV’s New Era: How Ads Are Powering Streaming’s Future in the EU5 by Magnite

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March 21, 2023

Identity: Decoded A Guide to Navigate the Identity Discussion by Verve Group

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem

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