Interactive Advertising Bureau

Module 9 - Driving Strategic and Organisational Effectiveness, and Efficiencies in Your Marketing or Advertising Business Through the Application of Technology

The phrase business and digital transformation is often banded around. Organisations faced with difficult decisions during economic uncertainty will almost certainly look at ways in which they can drive operational effectiveness and efficiency, all with an eye on the bottom line. We explore the growing technology world and how new concepts in the market can improve your business efficiency and effectiveness. Looking into the concepts of people tech, in housing of technology the question of build or buy and where senior managers should be looking in the future.

We can organise custom trainings for your team(s). Please contact for more information.

IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
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