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IAB Europe Unveils Latest Supply Chain Transparency Guide with a Focus on Sustainability

Amy Mazzola
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08/03/2024
In a move that underscores the digital advertising industry's commitment to transparency and sustainability, IAB Europe's Programmatic Trading Committee has […]
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CJEU Ruling Clarifies Limited Role of IAB Europe in TCF

Lauren Wakefield
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07/03/2024
BRUSSELS, BELGIUM - 7 March 2024: IAB Europe acknowledges the ruling handed down today by the Court of Justice of […]
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IAB Europe Releases First European Retail Media Measurement Standards for Industry Feedback

Lauren Wakefield
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29/02/2024
Brussels, Belgium, 29th February 2024 - Today, IAB Europe, the leading European-level industry association for the digital marketing and advertising […]
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Transparency is largest obstacle in CTV reveals research from DoubleVerify and IAB Europe

Amy Mazzola
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22/02/2024
In the unique European CTV market, a new report by DoubleVerify and IAB Europe finds a need for greater transparency […]
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IAB Europe Releases Annual State of Readiness Report into Sustainability in Digital Advertising 

Lauren Wakefield
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15/02/2024
Nearly three-quarters (70%) of digital advertising businesses have started their journey towards CO2e reduction   Adopting solutions (90%) and developing tools […]
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IAB Europe Releases Updated Guide to Quality for Digital Advertising, Including Sustainability Best Practices

Lauren Wakefield
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08/02/2024
Brussels, Belgium, 8th February, 2024 - In a continuous effort to enhance transparency and accountability in the digital advertising ecosystem, […]
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Blog

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Connected TV Measurement in Europe: Key Takeaways from Our Cannes Lions Roundtable with Nielsen

Lauren Wakefield
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24/06/2025
Last week at Cannes Lions, we had the pleasure of bringing together leading voices from our CTV Working Group for […]
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Navigating a New Era of Addressability & Measurement: Highlights from Our Roundtable in Cannes

Lauren Wakefield
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24/06/2025
At this year’s Cannes Lions International Festival of Creativity, our Addressability & Measurement Working Group, in partnership with Verve, hosted […]
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Be Part of Retail Media’s Defining Moment – Join Us in Amsterdam this September!

Lauren Wakefield
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24/06/2025
Retail Media is entering a new era, and in 2025, we’re marking a major milestone. That’s why we’re excited to […]
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Cannes Lions 2025 Wrap-Up: AI & Sustainability Insights from IAB Europe

Nicole Laleva
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20/06/2025
Fresh from the energy and insights of Cannes Lions 2025, our Sustainability Lead and Data Analyst, Dimitris Beis, attended the […]
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Virtual Programmatic Day H1 2025 – Speakers Announced!

Nicole Laleva
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19/06/2025
The countdown is on for IAB Europe’s Virtual Programmatic Day H1 2025, taking place on 8th July in a hybrid […]
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[Guest Member Blog Post] Navigating Uncertainty: Insights from Nielsen’s 2025 Annual Marketing Report

Nicole Laleva
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17/06/2025
In this week's member guest blog post we hear from Inam Mahmood, General Manager EMEA, Nielsen, as he unpacks the […]
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