Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe Expresses Strong Concerns on The European Parliament’s Draft Report on GDPR Procedural Regulation

Amy Mazzola
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17/01/2024
Digital Marketing and Advertising Association Calls for a Harmonised Cross-border Complaints Process  Brussels, 17th January, 2023 - IAB Europe, representing […]
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IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Amy Mazzola
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19/12/2023
Wayne Tassie, Group Integrated Solutions Director, EMEA at DoubleVerify was elected as the Chair of IAB Europe’s Programmatic Trading Committee […]
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IAB Europe Unveils 2023 Attitudes to Programmatic Advertising Report, Showcasing Industry Trends and Sustainability Focus

Amy Mazzola
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23/11/2023
Brussels, 23rd November, 2023 — IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has today released […]
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IAB Europe Offers Key Recommendations to Enhance GDPR Enforcement in Cross-Border Cases

Lauren Wakefield
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26/10/2023
Brussels, Belgium, 26th October, 2023 - IAB Europe, a European level association representing a diverse membership of digital marketing, digital […]
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New IAB Europe Board Elects Chairman, Executive Committee

Amy Mazzola
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22/09/2023
  22 September 2023 - Brussels, Belgium – This week, at DMEXCO, Cologne, IAB Europe, the European level association for […]
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Belgian Market Court Agrees That CJEU Decision is Needed Before Further Assessment of Action Plan Validation

Lauren Wakefield
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07/09/2023
Brussels, Belgium - 7 September 2023: IAB Europe confirms today that, following IAB Europe’s appeal against the Belgian’s Data Protection […]
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Blog

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IAB Europe Responds to the EDPB Public Consultation on their Draft Guidelines 1/2025

Nicole Laleva
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14/03/2025
IAB Europe, Alliance Digitale, IAB Italia, IAB Polska, IAB Spain, IAB Sweden, SPIR and VIA Nederland have responded to the […]
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Spotlighting the Women of IAB Europe – Meet Our Marketing & Events Coordinator Nicole Laleva!

Lauren Wakefield
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14/03/2025
In recognition of International Women’s Day 2025 on 8th March, IAB Europe is celebrating the incredible women who help shape […]
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Key Takeaways from IAB Europe’s Session at E-Commerce Berlin: Retail Media Growth Trends, Opportunities & Success Factors

Lauren Wakefield
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13/03/2025
On 19th-20th February 2025, ECommerce Berlin was back with a bang, bringing together a diverse and engaged community of professionals […]
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Retail Media: What is the Buy-Side Looking For? A Q&A with Members of Our Retail Media Committee

Lauren Wakefield
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12/03/2025
What is the buy-side looking for when it comes to Retail Media in 2025? We asked members of our Retail […]
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Advertising Amidst Adversity: War Diaries from IAB Ukraine's CEO, Anastasiya Baydachenko

Lauren Wakefield
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11/03/2025
In this exclusive new monthly blog series, Anastasiya shares her firsthand experiences of navigating the digital advertising industry in Ukraine […]
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Spotlighting the Women of IAB Europe – Meet Our Public Policy & Communications Officer Nina Hamann

Lauren Wakefield
|
11/03/2025
In recognition of International Women’s Day 2025 on 8th March, IAB Europe is celebrating the incredible women who help shape […]
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