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IAB Europe Announces First Speakers for Flagship Conference ‘Interact 2025’ in Brussels

Lauren Wakefield
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11/04/2025
Industry leaders from Kraft Heinz, Belgium Media Group ROSSEL, Microsoft, Retail Media Works, and Final Upgrade AI are among the […]
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New IAB Europe Study Highlights Consumer Attitudes Towards Personalised Advertising, Privacy, and the Value of Free Online Services

Lauren Wakefield
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08/04/2025
Brussels, Belgium, 8th April 2025 – A new study by IAB Europe, conducted by leading research firm Kantar, reveals fresh […]
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IAB Europe Launches LEAF: Smart Solutions for Sustainable Digital Advertising

Lauren Wakefield
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03/04/2025
Brussels, Belgium, 3rd April 2025 – IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today […]
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IAB Europe Announces New Chair and Vice-Chair of the Sustainability Standards Committee

Nicole Laleva
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14/03/2025
IAB Europe is pleased to announce the election of Steffen Hubert, Associate Director & Sustainability Lead at ProSiebenSat.1, representing BVDW, […]
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IAB Europe Releases Latest Annual State of Readiness Report Highlighting Progress in Digital Advertising Sustainability

Lauren Wakefield
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19/02/2025
68% of respondents think the industry should consider the carbon footprint of the consumption it drives Nearly half (48%) of […]
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IAB Europe Sends Feedback Paper to the EDPB after the Stakeholder Event Regarding the 'Consent or Pay' Models

Lauren Wakefield
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16/01/2025
Brussels, Belgium, 16th January 2025 - IAB Europe, Alliance Digitale, BVDW, IAB Finland, IAB Ireland, IAB Italia, IAB Polska, IAB […]
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Why CTV Measurement Transparency Matters More Than Ever

Lauren Wakefield
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18/05/2026
Our Senior Director of Industry Development & Marketing, Marie-Clare Puffett, shares why measurement and transparency in CTV are so important […]
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Bringing Retail Media Learning In-House: Bespoke Training with bol 

Lauren Wakefield
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14/05/2026
Earlier this month, we were delighted to deliver a bespoke Retail Media training session for around 70 participants at bol’s […]
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IAB Europe Launches Summer 2026 Training Programmes on Retail Media and Sustainability in Digital Advertising

Lauren Wakefield
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13/05/2026
This summer, we are bringing back two specialist online training courses designed to help digital advertising professionals like you strengthen […]
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Save the Date: Our Retail Media Impact Summit Returns to Amsterdam on 7th October

Lauren Wakefield
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08/05/2026
Retail Media growth shows no signs of slowing down. But the conversation is changing. That’s why we’re excited to announce […]
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What Role Does Retail Media Data Play in Shaping CTV Campaigns? A Q&A With Members of Our Retail & Commerce Media Committee and CTV Working Group

Lauren Wakefield
|
07/05/2026
Retail Media data is rapidly transforming Connected TV (CTV), bringing verified purchase signals and real shopper intent into an environment […]
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How Advertisers Can Leverage TCF on Their Own Digital Properties

Lauren Wakefield
|
05/05/2026
The Transparency and Consent Framework (TCF) is widely recognised as a standard for publishers that sell ads - but it […]
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