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Online advertising is driven by display in H1 2015 to a total of €16bn, IAB Europe report reveals

Bjorn Bojen
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09/12/2015
Online advertising grew 9.7% on a like-for-like basis to a value of €16bn for the first half of 2015 from […]
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Europe’s booming online ad industry accounts for 1.4 million jobs and € 100 billion of Gross Value

Bjorn Bojen
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25/11/2015
Online advertising has expanded from a nascent industry into a powerhouse over the past decade and a half. It now […]
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IAB Europe Report: How online advertising enables the digital economy of the future

Bjorn Bojen
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25/11/2015
Online advertising is a key driver of the European digital economy that promotes business and economic growth and paves the […]
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New framework for transatlantic data transfers needed in wake of Schrems judgment

Bjorn Bojen
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06/10/2015
Following today’s judgment of the CJEU in Case C-362/14 Maximilian Schrems v Data Protection Commissioner invalidating the “Safe Harbour” Decision, […]
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European Programmatic Market increases 70.5% to €3.65bn in 2014

Bjorn Bojen
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15/09/2015
At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in […]
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Brands get to grips with mobile, but apps need further development

Bjorn Bojen
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08/09/2015
Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth […]
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Blog

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IAB Europe and PubMatic Release New Research Revealing the State of Online Video Advertising Today and Predictions for the Year Ahead

Marie-Clare Puffett
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16/03/2022
Strong growth in online video advertising is being driven by emerging channels and formats but media buyers still seek better […]
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DSA Trilogues: Need for a Critical Examination of DSA Proposals as Co-legislators Turn to Online Ads

Lauren Wakefield
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11/03/2022
Since the European Commission’s proposal for the Digital Services Act was first published in December 2020, the legislation has progressed […]
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IAB Europe’s Unmissable Upcoming Events!

Georgia Cook
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01/03/2022
We have had a brilliant start to the year with several insightful, thought-provoking events taking place, but the best is […]
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IAB Europe Awards Early Bird Deadline is just 10 Days Away!

Georgia Cook
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01/03/2022
The Early Bird Deadline for the prestigious annual MIXX Awards Europe and IAB Europe Research Awards is fast approaching! Enter […]
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Data Clean Rooms: A Promising Prospect

Georgia Cook
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24/02/2022
In this week's guest blog post, we have Filippo Gramigna, CEO at Audiencerate diving into the world of data clean […]
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Join the IAB Europe Team! New Position: Privacy Compliance Officer

Lauren Wakefield
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21/02/2022
IAB Europe is recruiting a full-time Privacy Compliance Officer to join our Brussels-based privacy team. The candidate should have a […]
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