IAB Europe's Advertiser Council will meet next month!
Marie-Clare Puffett
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09/08/2022
IAB Europe's Advertiser Council launched in March. It is an exclusive council for Advertisers to provide insights and information on […]
Read More »Skai Bring Us a Monthly Paid Media Spend Snapshot – July 2022
Curious to know how retail media, paid search and paid social performed over the course of July? Chris Costello, Senior […]
Read More »Let’s Make Diversity And Inclusion A Cross-Industry Effort
‘It is widely documented that parts of the media industry have struggled to recruit a workforce that mirrors society. Thankfully, […]
Read More »IAB Europe and FreeWheel Dive into Brand Safety
IAB Europe’s annual Brand Safety Poll conducted at the end of last year found that: Privacy concerns are more of […]
Read More »Skai Unpack Prime Day 2022 (US vs EMEA)
This week, we have a guest blog post from one of our members, Skai™. The Intelligent Marketing Platform's Senior Director […]
Read More »The Rise of Social Commerce and How to Tap Into it with TikTok
Lauren Wakefield
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21/07/2022
The world of commerce is changing at high speed. Accelerated by shifting consumer habits during the pandemic, a nuclear explosion […]
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